Job Description

Job Summary

We are seeking a dynamic and results-driven Digital Marketer to join our team. The ideal candidate will possess a blend of creativity and analytical skills, with a strong background in B2C marketing. This role involves managing various digital marketing campaigns, optimising online presence, and driving engagement through multiple channels. You will play a key role in developing strategies that enhance brand visibility and generate leads.

Responsibilities

Develop and implement effective digital marketing strategies across various platforms, including social media, email, and websites. Conduct SEO analysis to improve website rankings and drive organic traffic. Manage Google Ads campaigns to maximise ROI and reach target audiences effectively. Create compelling copy for marketing materials, including emails, social media posts, and website content. Oversee project management tasks to ensure timely delivery of marketing initiatives. Utilise Google Analytics to analyse campaign performance and make data-driven decisions. Manage the company's social media accounts, engaging with followers and creating content that resonates with the audience. Collaborate with cross-functional teams to align marketing efforts with overall business goals. Maintain an organised approach to time management and project tracking using Microsoft Office tools such as Excel and PowerPoint. Provide leadership within the marketing team, fostering a collaborative environment that encourages innovation.

Qualifications

Proven experience in digital marketing or related fields, particularly in B2C environments. Strong understanding of SEO principles and best practices. Proficiency in Google Ads, Google Analytics, WordPress, and Adobe Photoshop is highly desirable. Excellent copywriting skills with the ability to create engaging content tailored for various audiences. Strong analytical skills with a keen eye for detail; ability to interpret data effectively. Exceptional communication skills in English, both written and verbal. Demonstrated project management capabilities with strong organisational skills. Familiarity with email marketing strategies and tools is advantageous. Ability to work collaboratively within a team while also demonstrating leadership qualities. If you are passionate about digital marketing and eager to make an impact within our organisation, we encourage you to apply for this exciting opportunity!
Job Types: Full-time, Permanent

Pay: 24,420.00-29,100.95 per year

Benefits:

Referral programme
Work Location: In person