Superb Digital is an established digital marketing agency based in central Bristol, specialising in ecommerce and the estate agency sectors. We're looking for an enthusiastic and experienced digital marketing specialist with strong organic SEO, PPC and client facing skills.
Ideally you should have a digital agency background and an absolute passion for all things marketing. You will have the ability to develop organic search, paid search and paid social strategies to increase our clients online visibility and promote their businesses to their target audience.
You will have strong communication skills, creative campaign ideas, the ability to work independently and hit the ground running.
Superb Digital is a small but growing company, so the right candidate should have an aptitude for learning different skills and gaining a deep understanding of the business. You will have a thirst for knowledge about the digital marketing, SEO and SEM industries.
Responsibilities
Take ownership of a number of client accounts to become their go-to expert within Superb Digital
Liaise with and discuss digital marketing strategies with clients to get buy-in and identify opportunities for account growth
Plan, develop, implement, track and optimise paid marketing campaigns across Google, Facebook, LinkedIn and Bing for both e-commerce and lead generation clients
Execute Superb Digital's SEO framework and suite of templates to produce quality optimisation recommendations
Conduct keyword research to identify opportunities and improvements
Complete in-depth SEO audits both on and off page
Carry out competitor research and analysis
Benchmark the organic SEO and Google Ads performance against competitors
Identify and resolve technical SEO issues
Google Analytics configuration, analysis and reporting
Identify trends and insights, and optimise Ad account spend and performance based on the insight data
Maintain and monitor all top-level account metrics such as bidding strategy, daily and monthly budget caps, impression share, CTR, CPA, quality scores
Implementing and monitoring scripts (e.g. budget caps, CPA rules etc)
Landing page creation and optimisation
Creative copy testing and optimisation
Generating meaningful and insightful reporting for our clients across key metrics and KPIs
Collaborating with internal teams to enhance campaigns, deliver creative solutions to drive more optimised performance and results
Maintaining a high-level knowledge of PPC, Social and SEO industry trends and developments and implementing new strategies as the industry/market develops
Supporting other functions and individuals within the business
Requirements
A minimum of 3 years' agency experience working on successful PPC & SEO projects
Excellent knowledge and experience of paid search and paid social best practices including Google Ads, Google Shopping, Facebook Ads of all campaign types
Excellent knowledge of Google Analytics, Google Search Console, Google Tag Manager and Google Looker Studio
Fantastic client facing and handling skills, personable and understanding of those with less knowledge than yourself
Good understanding of WordPress and Shopify website CMS platforms
Experience of building websites using tools like Elementor will be a distinct advantage
Good standard of copywriting and command of written English
Proficient in Google Workspace, including Google Docs, Google Sheets and Drive.
Knowledge of HTML and CSS beneficial
Experience using third party SEO tools such as Ahrefs or SEM Rush
Personal Qualities
Commercially minded, organised and highly accurate with numbers
Strong communication and able to confidentially liaise with clients to represent Superb Digital in a professional manner
You will be motivated, willing to continually develop your PPC & SEO skills and a self-starter
Excellent time management
Outstanding organisational skills, attention to detail and the ability to plan and prioritise your workload
Able to work as a team player whilst being able to work on set individual performance goals and KPIs
Benefits
Hybrid working
Workplace pension
25 days of holiday per year (pro rata)
Training opportunities for continual professional development
The chance for development and promotion
A fun and dynamic office environment, situated a stone's throw from both Bristol city centre and North Street
Regular team socials
Job Type: Full-time
Pay: 26,000.00-34,000.00 per year
Benefits:
Casual dress
Company events
Company pension
Sick pay
Education:
Bachelor's (preferred)
Experience:
SEO: 3 years (preferred)
PPC Campaign Management: 3 years (preferred)
Client Facing: 2 years (preferred)
Work Location: Hybrid remote in Bristol BS1 6UX
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