Job Description

Digital Marketing & Web Administrator (SEO & Performance)

Northampton (NN2 6NE) | Full-time | Competitive Salary + Bonus

Flex Start & Finish times


We are a fast-growing, multi-brand business with a vibrant, diverse team, from talented apprentices to experienced managers who bring deep marketing and operational knowledge. We believe that happy, motivated teams drive strong results, so weve built a culture that values innovation, accountability, and collaboration. At every level, we nurture and enforce our brand and company culture to ensure everyone thrives.
We are now looking for a technically minded Digital Marketing & Web Administrator focused on website upkeep, SEO implementation, and product optimisation. This role will suit someone who enjoys working behind the scenes to ensure our websites and products run efficiently and perform well.
You will collaborate closely with our SEO specialist and wider digital team to keep websites up to date, search-friendly, and continuously improving. This is a hands-on, detail-oriented role focusing on website updates, product listings, technical performance, and SEO best practices.
If you are organised, analytical, and ready to make a meaningful impact, we would love to hear from you.

Key Responsibilities

Website & Technical Administration

+ Support the day-to-day performance and functionality of multiple websites
+ Regularly update and optimise product listings (descriptions, imagery, metadata, pricing) to improve visibility and user experience
+ Use tools like PageSpeed Insights to monitor and improve site speed, mobile responsiveness, and overall UX
+ Upload and update content using CMS platforms (OpenCart experience is ideal)
+ Perform routine technical checks to maintain site health, troubleshoot issues, and ensure a smooth customer journey

SEO Support & Optimisation

+ Assist in implementing on-page SEO practices including metadata, headings, schema markup, and internal linking
+ Work alongside the SEO specialist and external consultant on keyword research, competitor audits, and SEO improvements
+ Help identify and fix crawl issues, broken links, redirects, and other technical SEO issues
+ Monitor site performance using Google Analytics 4 (GA4) and Google Search Console
+ Basic familiarity with HTML (not essential)

Performance Tracking & Insights

Use analytics tools (Ahrefs, GSC, GA4, Screaming Frog) to track key website metrics such as traffic, bounce rates, product views, and conversions Contribute to regular performance reports, highlighting areas for optimisation Support A/B testing and analysis of product and landing page performance

Task Coordination & Campaign Support

+ Assist in the rollout of seasonal updates, marketing campaigns, and promotions from a website perspectivBuild and update landing pages and product categories aligned with campaign needs + Use ClickUp to manage and track web-related tasks across multiple brands

What y

ou will

bring:

+ Experience in a digital marketing or website admin role with hands-on CMS and SEO involvement + Solid understanding of on-page SEO and product optimisation techniques
+ Comfortable using GA4, Search Console, PageSpeed Insights, Ahrefs, NeuronWriter or similar tools
+ Familiarity with CMS platforms such as OpenCart, Shopify, WooCommerce, or similar
+ Strong attention to detail and confidence managing multiple projects and product lines
+ Collaborative mindset with the ability to take ownership of assigned tasks
+ Proactive, problem-solving attitude with effective communication skills

The Perks

+ 28 days holiday, including Bank Holidays + Company pension & cash health plan
+ Christmas shutdown period
+ 24/7 access to GP, counselling & legal advice lines
+ Retail, cinema, and lifestyle discounts
+ Clear development pathway with progression opportunities
+ Annual bonus opportunities based on performance
+ Ongoing training and professional development



Have you got the skills to keep our sites firing on all cylinders? Then you could be what we are looking for so apply now!