, and we exist to empower people to feel their absolute best, inside and out.
With "absolute possibilities" as our mantra, we embark on a journey of continuous growth and improvement, fuelling our passion to redefine what's achievable and make a lasting impact in our industry. We recruit talented people from a diverse range of backgrounds and cultures, providing equality and inclusivity for all to join our team regardless of age, sex, race, sexual orientation, disability, or culture. We champion bringing your true self to work. Together, we embrace the unknown, tackle challenges head-on, and create a future filled with endless opportunities.
Role Purpose:
We're looking for a strategic and hands-on
eCommerce Manager
to own and optimise the Absolute Collagen digital shopfront. This role will be responsible for driving online revenue, optimising conversion, and creating seamless customer experiences across web and mobile.
You'll sit at the heart of our digital team, collaborating with marketing, brand, tech, and product to ensure our website not only looks world-class but performs brilliantly.
Key Responsibilities:
Website Management & Optimisation
Own the day-to-day management of the eCommerce site, ensuring it is up to date, accurate, and optimised for conversion in-line with trading initiatives.
Oversee product launches, promotions, content updates, and merchandising - meeting strict deadlines for campaign launches and site refreshes.
Manage site performance & UX -- working with developers and third parties to optimise customer journey
Deliver A/B testing and CRO initiatives to increase conversion and AOV.
Previous CMS management with Shopify+ / Sanity desirable
Work closely with digital production, brand and ecommerce teams to manage campaigns, site refreshes and new product launches end to end: managing briefs, content population and site execution.
Trading & Merchandising
Monitor and report on daily/weekly/monthly performance KPIs (traffic, conversion, AOV, subscription mix, revenue), providing actionable insights and implement to improve trade performance
Prepare weekly trading analysis & present findings within weekly trading meetings: key insights and developing recommendations
Work closely with paid media, CRM, and SEO teams to align trading activity with campaigns and landing page optimisations
Work closely with digital performance team to manage promotional calendar and ensure flawless execution of offers across PDPs, PLPs, cart, and checkout.
CRO
Champion the end-to-end digital customer journey, ensuring a premium and frictionless experience
Conduct research and analyse data to identify opportunities to improve conversion rates.
Develop and implement CRO strategies, including A/B testing, landing page optimisation, and personalisation.
Track and analyse the results of CRO tests and make recommendations for improvement.
Partner with product, UX/UI & dev teams to continually refine site design and usability.
Brand Campaigns
Implement brand campaigns on the eCommerce website and other channels. This may involve creating landing pages, updating product pages, and running email marketing campaigns.
Monitor the performance of brand campaigns and make adjustments as needed
Ensure that brand campaigns deliver a consistent and positive customer experience
Collaboration & Leadership
Work cross-functionally with digital marketing, brand, tech, CRM and customer service teams to ensure consistency and operational excellence
Key contact for third party ecommerce agencies across user journey to optimise and drive onsite optimisations (Ratings & Reviews, Post Purchase, Refer a Friend programme)
Skills & Experience
Proven track record in eCommerce management (ideally DTC, subscription, or beauty/wellness sector).
Strong experience managing CMS platforms:
Shopify Plus/Sanity (or equivalent)
, and ecommerce analytics tools such as: Google Analytics/GA4, Hotjar/MSClarity
Experience with
subscriptions desirable, CRO, and digital merchandising
Commercially driven, data-led, with an eye for detail and precision
Excellent project management skills -- able to juggle multiple priorities in a fast-paced environment.
What we are looking for
A digital-first thinker who combines commercial focus with customer at the heart of decision making
Someone who thrives on continuous improvement - spotting opportunities, solving problems, and delivering measurable results.
A strong collaborator who can bridge technical, creative, and commercial teams with ease.
Benefits and Perks:
We know great people make great companies. So, we take care of our team with a thoughtful range of benefits:
34 days' holiday
Hybrid working
: Birmingham-based employees work up to 3 days in the office
Health cash plan
- helping with everyday health costs
Life assurance
- 4x your salary
Free products
for you and
40% friends & family discount
Free snacks
stocked with your favourites
Regular team socials
- drinks, activities, and food!
Opportunities to grow and develop
your skills
Ready to lead a team in one of the UK's fastest-growing wellness brands?
Apply today and unlock your absolute potential.
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