Job Description

BoilerJuice is hiring a hands-on Email Marketing Executive.

This role is a key part of our revenue-driving CRM team. You'll write copy, design visuals (images and layouts), and build the emails that power our customer communications. You'll be the in-house guardian of email best practices, ensuring campaigns are on-brand, current, compliant, accessible, and high-performing. You'll start with email and, over time, help us expand into wider CRM channels (SMS, push, in-app).

What you'll do...

Create end-to-end emails: write, design (including images/graphics), and build responsive, mobile-first campaigns; test to ensure they're optimised for each client and device. Deliver high-quality emails: produce conversion-focused campaigns with fast turnaround, scaled seamlessly across devices and channels, and delivered to tight deadlines. Own best practice: stay current on deliverability, accessibility, design/coding standards, and compliance (GDPR, CAP) - and apply them. Set up and send: build in Salesforce Marketing Cloud, support segmentation, dynamic content, QA, and deployment. Test and optimise: plan copy/design/subject-line tests; analyse performance; iterate to improve opens, CTR, and conversion. Collaborate: partner with marketing and product teams to keep messaging on-brand; contribute to templates and the design framework. Report and recommend: deliver clear performance reports with insights, actions, and testing ideas.

You'll bring...

2+ years' experience creating, designing, and building email campaigns. HTML/CSS skills for responsive email coding and cross-client rendering. Experience with Salesforce Marketing Cloud (or similar ESP). Strong copywriting skills and a passion for concise, engaging, customer-focused content that drives action, with an understanding of behavioural triggers. Understanding of personalisation, dynamic content, and segmentation. Meticulous attention to detail and a proactive, self-starting approach. Working knowledge of email regulations, data protection, and advertising codes. Experience collating and presenting engagement reports. Familiarity with basic image editing tools (e.g., Figma, Photoshop) to refine assets.

Nice to have...

Degree or qualification in Design, Marketing, or Communications. AMPscript or advanced personalisation experience. Exposure to broader CRM channels (SMS, push, in-app).

How you'll be measured...

Quality and impact of copy, design, and build. Engagement metrics (open rate, CTR, conversion). Rollout and adoption of mobile-first, responsive templates. Uplift in unique CTR via structured testing. Meeting email and campaign launch deadlines.

The reward...

Competitive salary: 30,000 to 34,000 DOE Healthcare: Access to Bupa Private Healthcare, ensuring your health and well-being are always a priority. Employee Assistance Programme (EAP): Our EAP is a confidential support service designed to help you manage life's challenges effectively. Access to professional guidance and resources 24/7. Pension: Benefit from both company and personal contributions to your salary sacrifice pension scheme. Holidays: Enjoy 25 days of annual leave plus bank holidays, giving you plenty of time to relax and recharge, plus a long service reward system that celebrates your tenure with extra holiday. Additional holiday of up to 5 days per holiday year can also be purchased. Fitness: Take advantage of our subsidised gym membership to keep fit and healthy. Perks: Enjoy a range of discounts and savings through our Perks at Work program, along with life insurance worth 4 times your salary. Sustainability: Embrace a greener commute with our Cycle2Work option, Electric Car Scheme and on-site electric charging points.

The role & working environment...

This is a full-time position (37.5 hours per week), working Monday to Friday, 08:30 to 17:00, reporting to the CRM Manager. You'll be joining a small but brilliant marketing team of five, where collaboration and creativity are key.



The role is currently hybrid-based, with weekly attendance at our office in St Ives, Cambridgeshire. The frequency of office visits is determined by commute distance, in line with our office attendance policy.



Our open-plan office is filled with natural light and designed to support both focus and connection. You'll find a social room to relax with colleagues, and a fully stocked kitchen offering bean-to-cup coffee, fresh fruit, and snacks to keep you energised throughout the day.

At the time of starting employment, the successful candidate must have the right to work in the UK.

About us...

BoilerJuice is an established and profitable UK based online marketplace connecting customers with oil-heated homes with oil suppliers. We keep our customers warm while saving them time and money and provide cost-effective, easy-to-process orders to the suppliers we work with. We're backed by Livingbridge, a leading Private-Equity fund investing to grow the business in the UK and beyond.




We have an established growth engine, acquiring customers using the highest sustainable acquisition cost and building lifetime value through life-cycle marketing and 'upgrading' customers to our subscription service.




We are growing fast, have high NPS scores, strong customer retention and a loyal customer base that accounts for well over 50% of our customers. Alongside our transactional and subscription services we have a unique "Green" product using certified tree-planting programs to offset carbon emissions.