Job Description

About Us

We're a fast-growing beauty brand with offices based in Ceredigion, Wales, and we're looking for a

Social Media & Community Lead

to take charge of our online presence. If you live and breathe Instagram, TikTok, and all things content this is your chance to shape and grow the digital voice of a brand with big ambitions.

The Role

As our Social Media & Community Lead, you'll manage and grow our brand's social media channels, with a focus on Instagram and TikTok. You'll create engaging content, keep us on trend, and build a loyal online community. You'll work closely with our design and editing team and have light freelance support during busy launch periods, so you can focus on what matters: strategy, growth, and results.

This is a hands-on role where you'll have the freedom to lead, create, and innovate while reporting directly to the founder.

What You'll Be Doing

Plan and run our social media strategy for Instagram & TikTok Create engaging content calendars and campaigns for product launches and brand moments Work with design and editing support to deliver high-quality, platform-specific content Keep our channels on trend and up to date with the latest formats and ideas Build and grow an engaged online community through comments, DMs, and interactions Spot opportunities with influencers, creators, and UGC partnerships Manage Instagram Shopping and TikTok Shop set-ups and updates Provide weekly reports on performance and growth, with recommendations Stay calm under pressure during product launches and busy campaign periods

What We're Looking For

Proven experience growing brand social media channels (Instagram & TikTok essential) Strong understanding of trends, algorithms, and content performance Creative and proactive, with the confidence to own and drive ideas forward Highly organised, able to plan calendars and keep projects on track Calm and adaptable during launches and changes Excellent communication skills, written and verbal Knowledge of ASA/CAP advertising rules and GDPR for content (training can be given) Bonus: Experience in beauty, cosmetics, or wellness

What We Offer

Salary:

28,000 - 32,000 per year

(DOE)

Performance bonus

(5-10% of salary, based on KPIs)

6-month salary review

with clear progression targets

Training budget

to keep your skills up to date

TOIL (time off in lieu)

for approved extra hours worked during launches A creative, supportive environment in a growing beauty brand

How to Apply

Apply with your CV and a short cover note. Please include 2-3 examples of social media work you're proud of (links, portfolios, or screenshots).

Tell us your favourite recent TikTok or Instagram trend - and how you'd put a beauty twist on it.

Job Type: Full-time

Pay: 28,000.00-32,000.00 per year

Benefits:

Casual dress Company pension Free parking On-site parking
Ability to commute/relocate:

Lampeter SA48: reliably commute or plan to relocate before starting work (preferred)
Education:

GCSE or equivalent (required)
Language:

Fluent English (required)
Work authorisation:

United Kingdom (required)
Work Location: In person