Job Description

Salary
49,492 - 58,226 (dependent on experience)
Contract type
Permanent
Hours
Full Time
Location
Poole, Dorset, England
Location description
Hybrid between Poole and home - home based will be considered
Interview date
23 February
Closing Date
01-02-2026
Reference
21069
Documents (please view all documents)
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About us
The Royal National Lifeboat Institution (RNLI) is the charity that saves lives at sea. Powered by the courage, selfless commitment and dedication of our people, and funded by the generosity of the public the RNLI is a volunteer-led organisation cherished throughout the UK and Ireland and depended upon by those who need us most. But in a changing world we must evolve and adapt to ensure that we continue to fulfil our vital lifesaving purpose and remain sustainable into the future. To do that our lifeboat crews, beach lifeguards and fundraisers need a talented and professional team behind them to help deliver our lifesaving service together, ensuring we save even more lives in 2040 and beyond.
Some of the benefits

• Salary: 49,492 - 58,226 (dependent on experience)
• Flexible working
• 26 days' annual leave plus Bank Holidays
• Competitive pension scheme
• Life assurance
• Health and dental cash plan

About the role
Are you passionate about using data and insight to drive real-world impact? Join our fundraising data team as a Lead Strategic Data Analyst and help shape the future of charitable giving.
As the Lead Strategic Data Analyst , you'll play a pivotal role transforming internal data, research, benchmarks and industry insight into actionable strategies that maximize fundraising performance. You'll work closely with senior leaders and campaign managers to provide evidence-based recommendations that influence decision-making and deliver measurable results.
Key responsibilities

• Data Analysis & Insight: Interpret complex data sets to identify trends, opportunities, and risks across fundraising channels.
• Strategic Planning: Support the development of long-term fundraising strategies through robust forecasting and scenario modelling.
• Performance Monitoring: Create dashboards and reports to track KPIs.
• Stakeholder Collaboration: Partner with fundraising teams to translate insights into practical actions that drive income growth.
• Innovation & Improvement: Recommend new approaches based on market analysis and supporter behaviour insights.

What you'll bring

• Strong analytical skills with experience in data modelling and interpretation.
• Ability to communicate complex findings in a clear, compelling way.
• A proactive mindset with a passion for problem-solving and continuous improvement.
• Experience in fundraising, marketing, or a similar data-driven environment

Why this role matters
Every insight you provide will help us raise more funds to support the RNLIs mission to Save Every One. Your work will directly influence how we engage supporters, allocate resources, and achieve our ambitious goals--making a tangible difference in saving lives.
Ready to make an impact? Apply today and help us shape a smarter, more effective future for fundraising.
Safeguarding
The RNLI is committed to safeguarding; protecting a person's health, wellbeing, and human rights, enabling them to live free from harm, abuse, and neglect. We expect all employees and volunteers to share this commitment and have a zero-tolerance approach. The suitability of all prospective employees and volunteers will be assessed during the recruitment process in line with this commitment. This will include relevant criminal record checks being carried out dependent on the eligibility of the role. (England & Wales; DBS check, Scotland; Disclosure Scotland PVG, Northern Ireland; Access NI, Republic of Ireland; Garda Vetting; International, International Child Protection Certificate process).
Diversity at the RNLI
Our staff and volunteers have been saving lives at sea without prejudice for 200 years. We respect and value diversity of background, skills and perspectives within our teams, and consider it essential to help us deliver a world-class lifesaving service. We are an inclusive organisation and welcome applications from everyone. In addition to having the skills needed for the role, we also look for applicants who share our commitment to living our RNLI values (trustworthy, courageous, selfless, and dependable), and helping us work towards Our Vision: To save Every One.

Skills Required