Job Description

Job Category: HR
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Why join us
Joining the Learning team at Sainsbury's offers you the opportunity to be at the forefront of shaping an engaging and impactful learning culture within a dynamic and customer-focused organisation. As a Learning Campaigns Specialist, you will play a key role in crafting compelling campaigns that bring learning to life, driving colleague engagement and fostering a sense of pride in personal development. With a focus on creativity, collaboration, and continuous improvement, you will be part of a team dedicated to making learning feel exciting, relevant, and integral to the growth and success of every individual at Sainsbury's.
What you'll do
As the Learning Campaigns Specialist at Sainsbury's, you will be the creative force behind crafting compelling, insight-led campaigns aligned to our learning offer that elevate the learning experience for our colleagues. Your role will involve owning and evolving a consistent brand and voice for learning, aligning it with our Employee Value Proposition and internal identity to make learning feel exciting, relevant, and personal to every colleague. By leading the agenda for learning campaigns and consulting with partners across the Talent, Capability, and Development division, you will influence stakeholders at all levels through data-driven recommendations and storytelling, driving impactful outcomes and embedding learning as a cultural norm within the organisation. You will design and deliver end-to-end marketing campaigns that support major learning initiatives, foster continuous engagement with learning across all colleague groups, and drive utilisation while building a culture where learning is celebrated and shared.
Who you are
As a Learning Campaigns Specialist at Sainsbury's, you are a strategic and creative professional with a proven track record in marketing, campaign planning, and employee engagement. Your ability to craft compelling narratives and translate complex learning concepts into colleague-centric benefits sets you apart, as does your talent for analysing data to inform strategy and drive impactful outcomes. With a passion for championing learning in a human, exciting, and relevant way, you excel in designing and delivering end-to-end marketing campaigns that inspire participation and embed learning as a cultural norm. Your leadership performance expectations focus on obsessing over the customer, driving performance excellence, leading beyond boundaries, and fostering fearless teams to achieve impactful results and continuous growth in the learning space.
Essential Criteria

• Demonstrable experience in marketing, behaviour change, or employee engagement, preferably with a learning focus.
• Proven ability to design and deliver multi-channel campaigns for specific audience groups that drive behavioural change and encourage colleague participation.
• Evidence of aligning campaign messaging with business and individual objectives to support that 'What's in it for me' to enable strategic outcomes.
• Ability to analyse and interpret data to inform learning initiatives and improve campaign effectiveness.
• Experience in partnering with or working alongside internal comms teams to leverage enterprise channels to support learning adoption.

Responsibilities:
We'd all like amazing work to do, and real work-life balance. That's waiting for you at Sainsbury's. We're the first to say we do HR differently here. For a start, we work as business partners and specialists. That's whether we're making sure that nearly 180,000 colleagues are paid on time, or that our strategy is helping us attract the right people, put them in the right place, and unlock their talent. This is a fast-moving business and our policies and rewards keep up too. That's why we're as flexible as we can be about where and when you work. We're also flexible about your future. There's always room to move up or across, if that's what you want. We really value different perspectives so there's no one opinion, no single path, and yours is important. What's certain is that you'll be joining one of the happiest, most engaged teams in the business.
Qualifications:
We are committed to being a truly inclusive retailer so you'll be welcomed whoever you are and wherever you work. Around here, there's always the chance to try something new - whether that's as part of an evolving team or somewhere else across the business - and we take development seriously and promise to support you. We also recognise and celebrate colleagues when they go the extra mile and, where possible, offer flexible working. When you join our team, we'll also offer you an amazing range of benefits. Here are some of them:
Starting off with colleague discount, you'll be able to save 10% on your shopping online and instore at Sainsbury's, Argos, TU and Habitat, and we regularly increase the discount to 15% at points during the year. We've also got you covered for your future with our pensions scheme and life cover. You'll also be able to share in our success as you may be eligible for a performance-related bonus of up to 20% of salary, depending on how we perform.
Your wellbeing is important to us too. You'll receive an annual holiday allowance, and you can buy up to an additional week's holiday, and we provide private healthcare. We also offer other benefits that will help your money go further such as season ticket loans, interest free car loan of up to 10k, cycle to work scheme, health cash plans, salary advance (where you can access some of your pay before pay day) as well access to a great range of discounts from hundreds of other retailers. And if you ever need it there is also an Employee Assistance Programme.
Moments that matter are as important to us as they are to you which is why we give up to 26 weeks' pay for maternity or adoption leave and up to 4 weeks' pay for paternity leave.
Please see www.sainsburys.jobs for a range of our benefits (note, length of service and eligibility criteria may apply).