Job Description

Location

: Central London

Full job description:

MEDii Health is a leading bilingual healthcare provider in the UK, spearheading the first-ever Chinese-English bilingual hospital. By integrating the finest aspects of healthcare systems from both countries and cultures, we deliver unparalleled care. Our work environment is both supportive and dynamic, making it the perfect place for someone eager to make history in the UK healthcare industry.

Why Join Us?

?

High-Impact Marketing Role

- Shape the voice and outreach strategy of a health-focused brand.
?

Bilingual, Cross-Market Engagement

- Build brand trust across both English and Chinese-speaking audiences.
?

Creative Freedom + ROI Responsibility

- Combine brand storytelling with performance-based results.
?

On-the-Ground Experience

- Coordinate premium offline events and client-facing activations.
?

Perks & Growth

- Work in a supportive, fast-paced team with staff discounts, bonus potential, and growth opportunities.

Job Details

Key Responsibilities:

1. Social Media Account Management

Develop, translate, and localise brand content across channels (social, email, blog, brochures). Manage and maintain the brand's social media accounts (such as Xiaohongshu, WeChat Official Account, Instagram, etc.). Drive traffic and conversions through both paid and organic strategies; monitor ROAS, CPL, CTR. Manage content calendars, promotions, and creative execution aligned with company KPIs. Regularly post high-quality content to attract and increase follower engagement. Monitor social media performance and optimise content strategy through data analysis. Maintain brand consistency while ensuring medical and compliance accuracy.

2. Influencer Campaign Execution

Identify and contact potential social media influencers to establish partnerships. Assist in planning and executing influencer marketing campaigns to ensure smooth operation and achievement of desired outcomes. Track and evaluate the results of influencer activities, providing detailed reports and feedback.

3. Offline Events Execution

Assist in planning and organising various offline events, including clinic salons, campus health lectures, etc. Collaborate with the team to ensure smooth execution of all aspects of the events, from preliminary preparation to on-site execution. Responsible for promoting and advertising the events to increase participation and impact.

4. Chinese Market-Focused Sales Support

Create marketing materials tailored to Chinese-speaking audiences in the UK. Support sales team with culturally relevant content, scripts, and digital funnels. Monitor trends in the Chinese UK community to maintain relevance and engagement.

5. Graphic Design & Creative Production

Use design tools (e.g. Canva, Adobe Illustrator/Photoshop) to produce visual content for digital campaigns, print, and event materials. Collaborate with the team to develop eye-catching, brand-aligned visuals for both English and Chinese platforms.

Requirements of the Candidate:

Background in marketing, public relations, communications, or a related field. In-depth understanding of social media platforms, with familiarity in their operations and promotional techniques. Proficient in using graphic design and video editing software, such as Photoshop, Canva, and others. Excellent communication and writing skills, capable of creating engaging social media content. Strong team player with the ability to work efficiently in a fast-paced environment. Innovative thinker, able to propose creative marketing ideas and event planning solutions. Prior internship or work experience in a related field is preferred. Mandarin speaker (must), plus business English.

What We Offer:

- Opportunities for significant professional growth and career advancement.

- Personal Health and wellbeing scheme for the candidate and family.

- A dynamic, supportive, and innovative work environment.

- Potential Visa sponsor for the appropriate candidate.

Job type:

Full time

Salary:

25,000-30,000 per year

Bonus:

Performance-based

Schedule:

On-site

Benefits:

Company events Employee discount Flexitime Free flu jabs
To apply, please send your CV to

amanda.huo@mediihealth.com

and include the word MEDii in the subject of the email to prove that you have carefully read this job description.

Job Type: Full-time

Pay: 25,000.00-28,000.00 per year

Additional pay:

Commission pay
Benefits:

Company events Company pension Employee discount Free flu jabs UK visa sponsorship
Schedule:

Monday to Friday
Education:

Bachelor's (preferred)
Experience:

Digital marketing: 3 years (preferred) Marketing: 3 years (preferred)
Work Location: In person

Application deadline: 22/11/2024