Job Description

Job Introduction

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Marketing and Brand Manager

Full time - Permanent

Salary: 45,955

London Head Office Based - Currently Farringdon (minimum 2 days per week)

Closing Date: 13th August

Interview Dates:

1st Stage

w/c 18th Aug and 2nd Stage w/c 25th Aug.

About Us

Founded in 1997, GamCare is the leading provider of information, advice and support for anyone affected by gambling harms. We operate the National Gambling Helpline, provide treatment for anyone who is harmed by gambling, create awareness about safer gambling and treatment, and encourage an effective approach to safer gambling within the gambling industry.

The Role

This is an excellent opportunity to join GamCare as we're recruiting a Marketing and Brand Manager to implement our integrated marketing and brand strategy. This important role will support GamCare's position as the UK's leading provider of gambling harm support and treatment through the delivery of effective marketing campaigns and brand initiatives that enhance awareness of our services and help more people access the support they need.


The Marketing and Brand Manager will be responsible for the day-to-day execution of GamCare's marketing activities, ensuring consistent brand application and effective campaign delivery. Working closely with the Clinical Operations team, you will implement integrated marketing campaigns across digital and traditional channels that directly support our treatment services and Helpline. As a key member of the marketing team, you will manage marketing specialists and coordinate activities that deliver measurable outcomes and support our service users.

About You

As the successful candidate, you'll have proven experience in marketing, with demonstrated expertise in campaign management and brand implementation. You will have experience delivering integrated marketing campaigns, managing digital marketing activities, and maintaining brand consistency. You'll have managed marketing budgets and teams, with a track record in digital marketing and campaign measurement. Most importantly, you'll bring the ability to lead teams through effective project management while delivering measurable results across marketing activities.

Key Responsibilities

Implement GamCare's integrated marketing and brand strategy, with consistent execution across all channels Coordinate and deliver effective marketing campaigns that increase awareness of GamCare's National Gambling Helpline and treatment services Manage GamCare's digital marketing activities, ensuring our online presence delivers excellent user experiences that support clinical objectives Implement marketing performance tracking and analytics to optimise campaign effectiveness and show results Lead a team of marketing specialists to deliver high-quality marketing materials and content that accurately represent our services Maintain comprehensive performance measurement frameworks that track and evaluate the effectiveness of all marketing activities

Benefits You Can Enjoy

33 days basic annual leave entitlement per annum (pro-rated for part-time colleagues) including bank holidays which increases with service A generous Pension Scheme - we contribute 6% and you contribute 2% Discretionary company sick pay from day one of service
Employee Assistance Programme - 24-hour support


GamCare are committed to offering the best support to people affected by gambling harms, as such we welcome applications from candidates with lived experience.


GamCare is an equal opportunities employer and don't discriminate based on race, religion, gender, age, sexuality, gender identification, or physical ability. We can only facilitate visa sponsorship in very limited circumstances, so candidates outside of the UK or who don't have the right to work in the UK need not apply.


For any further information on the role or if you require any reasonable adjustments at any stage of the application or recruitment process, please contact recruitment@gamcare.org.uk and the team will be happy to help.




Marketing and Brand Manager JP - FINAL.pdf
Supporting Statement Guidance .pdf

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Salary

45,955

Frequency

Annual

Job Reference

gamcare/TP/91/252

Contract Type

Full Time

Closing Date

13 August, 2025

Job Category

Marketing

Business Unit

Policy and Communications

Location

London, United Kingdom

Posted on

29 July, 2025