Job Description

Company description

We are a social enterprise based in East Dunbartonshire, delivering sewing machines skills within our community and beyond. We provide sewing machine lessons to adults and children reusing donated fabric to ensure we deliver a message of sustainability whilst also equipping individuals with the skills to reduce, repair, reuse and repurpose materials. We also service and repair sewing machines and run a lending library of sewing machines too.

Job description

Summary

We are seeking an organised and dynamic individual to provide marketing and social media support, focusing on content management and production across multiple platforms (Facebook, Instagram, TikTok, and our website), as well as email marketing and newsletters using our in-house software solution.

This role will play a key part in ensuring that Stitch the Gap's online presence remains relevant, engaging, and aligned with our values. The role will involve close collaboration with other teams to enhance project planning, management, and cross-collaboration processes--leading to seamless operations and stronger engagement with our audiences.

Please Note: PVG Scheme membership required by successful applicant

Responsibilities

Develop a content strategy that aligns with Stitch the Gap's goals and values, including identifying target audiences, content types, and key messages. Oversee and produce content across all social media platforms, newsletters, email marketing campaigns, and our website. Ensure all content reflects our brand voice and messaging. Identify key platforms and channels for engagement based on target demographics. Use analytics tools to track performance and engagement across all platforms, identifying successful content and areas for improvement. Coordinate with other teams (marketing, design, customer service, training delivery) to ensure content is consistent and aligned with organisational messaging. Use a content calendar to plan and schedule posts, ensuring regular, timely, and engaging content delivery. Stay up to date with the latest social media trends, tools, and best practices through ongoing learning and industry engagement. Support the launch and promotion of our new Sewing Machine Mechanics training workshops and related qualification development.

Required Skills

Social Media Knowledge: Strong understanding of social media platforms (Facebook, Instagram, LinkedIn, TikTok, and emerging platforms), including best practices for content creation, posting schedules, hashtags, and engagement strategies. Content Creation: Ability to produce engaging, shareable content including written posts, graphics, images, and short-form videos. Community Engagement: Skilled at building online communities by responding to comments, messages, and queries in a timely and professional manner. Visual Design Skills: Proficiency with design tools such as Canva or Adobe Photoshop to create visually appealing content. Analytics and Reporting: Ability to monitor and interpret analytics to guide content strategy and measure success. Understanding of the Third Sector: Awareness of the challenges and opportunities faced by not-for-profit organisations, and an ability to adapt messaging accordingly. Organisation & Planning: Strong organisational skills with experience using content calendars and project planning tools.

What we offer

12.21 per hour 10 hours per week, 1-year fixed-term contract (funded by the Lottery Strengthening Organisations Grant Award) The opportunity to contribute to a growing and purpose-driven organisation Flexible working The chance to shape and grow a new area of training provision within the organisation A supportive, collaborative, and creative working environment
Job Types: Part-time, Fixed term contract
Contract length: 12 months

Pay: 12.21 per hour

Expected hours: 10 per week

Benefits:

Casual dress Company pension On-site parking
Licence/Certification:

Driving Licence (preferred)
Work Location: In person