Job Description

Job Advert


Marketing Manager


M4 Corridor - hybrid role


Between 45k pa and 50k pa DOE

Mon-Fri - 45 hours

The Marketing Manager supports the Head of Marketing in delivering strategic and tactical marketing activity across multiple businesses within the Rygor Group.


This role is pivotal in creating and executing proactive, professional, high-quality marketing materials to showcase the business, drive sales, and measurably contribute to commercial success.


This role adds value by actively generating leads, driving customer engagement, and managing external branding. Working as part of a centralised marketing function, the Marketing Manager ensures consistency in branding while tailoring strategies to meet each business unit's commercial goals.


This hands-on role combines planning, execution, and performance analysis to add clear commercial value across the Group.

The Job

Support the Head of Marketing in proactively delivering the Group-wide marketing strategy, tailored to individual business needs. Help define group-wide branding and messaging frameworks that ensure clarity, alignment, and competitive differentiation. Develop and execute multi-brand marketing plans in collaboration with business unit leaders. Conduct market, competitor, and audience analysis for each business to inform positioning and campaign targeting. Achieve clear KPIs for each brand/campaign and measure marketing effectiveness across channels and businesses, ensuring success and learnings. Manage the execution of multi-channel campaigns (digital, print, email, events, social, paid) for various businesses within the Group. Maintain and update websites, content, and digital assets in line with brand guidelines and user experience best practices. Ensure website SEO and visibility are performing optimally, conducting weekly testing and searches, as well as looking at paid media. Work closely with sales, after-sales, PR and internal communications teams across the Group to develop and execute promotional strategies. Coordinate with external agencies, freelancers, and suppliers to deliver creative marketing collateral. Drive customer reviews and feedback to build customer loyalty, reputation and word-of-mouth marketing. Report campaign performance weekly to the Head of Marketing and Board, using data to optimise live campaigns and inform future planning.

Adding Commercial Value

This role must add significant value to the business by ensuring commercial success via:

Demand Generation: Increase lead quality and volume to feed sales and after-sales pipelines. Customer Retention and Loyalty: Execute cross-sell, upsell, and re-engagement campaigns. Marketing ROI: Prioritise high-impact, cost-effective channels and reduce wasted spend. Brand Value: Strengthen recognition, trust, and differentiation across group businesses. Operational Efficiency: Implement shared tools, processes, and assets across the group to increase scale and reduce duplication.

About you

Commercial Thinking - you link marketing activity directly to business goals and profitability, through analytical insight and consistent measurement, utilising analytical tools. Whilst this is a hands-on marketing role, you need to think strategically too and several years of experience in B2B and B2C marketing roles is desired. Multi-Brand and Business Agility - you can easily switch between brands, tones, and market needs, whilst ensuring accuracy and achievement of all brand guidelines. Collaborative and communicative - with such an important role in the business, we want you to be known across the company for your collaboration and great communication. Organised & Proactive - with multiple brands and businesses to market, organisation and prioritisation is key, via a proactive and solution-focused approach. What's more, being able to effectively manage campaigns from briefing to delivery will be crucial. Creative - we want customers and potential new business to be wowed and excited by our marketing content, so think innovatively to develop engaging campaigns across different channels. Strong digital marketing capabilities - through SEO, PPC, social, marketing automation and CRM, the digital element is key in our brand development across B2B/B2C environments. We want you to be confident in both traditional and digital marketing as part of the overall marketing mix Accuracy and pride - we want you to be proud of the work you do. Getting it right is so important. Ensuring accuracy not only reduces approval times, but it is so important that our marketing is professional, and accuracy is key to this. If you're not proud of it, it doesn't go out!

Benefits

A day off for your Birthday 23 days of annual leave per year Four times death in service benefit Working for an official Great Place to Work(TM)? and UK Best Workplace for three years running! Working for a Best UK Workplace for Wellbeing Working for a UK Best Workplace for Development. Working with our award-winning team - we have been named 'Service Provider of the Year' at the WhatVan? Awards 2022 and winners at the IOIC Employee Engagement Awards Recipients of the Bronze Award under the Armed Forces Covenant. Auto-enrolment pension Enhanced Maternity and Paternity pay policies Access to our wellness programme and Employee Assistance Programmes, including WeCare from Canada Life (EAP and 24HR Online GP access and second Medical Opinion) Mental Health First Aiders Reward and recognition programmes, including our annual Rygor Group Awards Annual appraisals programme, self-development journal and progression opportunities Manufacturer training and access to our in-house e-learning and development programme Long service recognition

Our Process

When applying, please include a full current CV. Once this has been reviewed, we will be in touch to advise if your application will be progressed through to the next stage. The Riverside Resourcing & Consultancy recruitment process reflects our obligations under relevant UK legislation. Whilst all applications are carefully considered, we are only able to progress applications from candidates who have the right to work in the United Kingdom.

Managing your data

We care about your personal data. The General Data Protection Regulation provides you with more control, and by applying to us, we consider this to be an agreement to process your personal data in support of our recruitment and selection process. Your application data is held within our secure applicant tracking system through hireful - you will be given access to a candidate zone in this system where you can monitor and manage your application and see status updates. We will communicate with you by email or phone throughout the recruitment process so that we can keep you updated regarding your application.