Job Description

Job Title: Marketing Manager

Reports to: Head of Marketing

Direct reports: Marketing Team Members

Job Summary

To develop and implement sales and marketing activity to drive sales and grow revenue, to manage the develop the Oldfield brand and grow loyalty and client engagement



#

Key Roles & Responsibilities:

Promotional marketing:

Develop and execute marketing strategies. Develop a brand story and content strategy. Develop messaging frameworks and campaigns. Responsible for the PR campaigns to assist in communication and crisis comms for clients and Oldfield. Oversee and assist in campaign execution, project management and stakeholder relationship within digital and print management.

Selling & Growth marketing

Develop lifecycle marketing and customer retention programs for lead generation. Assist in building client loyalty and long term relationships for account management team.

Product marketing

Develop GTM position, messaging and sales enablement. Ensure market research and insights are up to date and communicated. Build competitive intelligence frameworks for customer and competition analysis. Development of product training materials.

Digital marketing

Develop multi channel digital strategy and planning campaigns. Develop content marketing and SEO frameworks. Run paid campaigns, influencer partnership and analytics. Optimise adverts, budget allocation and bidding strategies. Manages segmentation, testing and automation. Analysis of data, campaigns and dashboard collation utilising AI and MarTech.

Other marketing activities

Assist in develop pricing strategies for products and campaigns in conjunction with the sales team. Manages marketing budget allocation and forecasts ROI. Responsible for the EVP (employee value proposition) internally and externally. Development of robust market research to support campaigns. Identify and support events for internal or external stakeholders.

People Management

Responsible for the line management of the team members to include recruitment, development and engagement.

Required Qualifications / Attributes:

Minimum of 5 years experience within a marketing team, ideally 2 within professional services. Experience and understand of managing suppliers and agencies across a range of design, print and digital marketing disciplines. Experience of people management. Strong project and campaign management skills, with the ability to effectively prioritise multiple projects via on and offline channels. Experience of working within CRM systems. Ability to work well within a small busy team. Confident marketer with an ability to persuade and influence at all levels. Copywriting, editing and proof-reading skills are essential. Self-sufficient, creative, with strong project management skills.

Attractive benefits & perks

Generous base salary Company car or car allowance option (after qualifying period in the role) Free quality lunch provided 3 days a week 30 Days Holiday (incl. bank holidays) Flexible working hours Team Bonus Profit share scheme (after qualifying period in the role) Fully funded study package Medical insurance (after qualifying period in the role) Reward Lunches Team Building days Young and vibrant team Excellent career progression

Testimonials from recent starters:

"For me personally, the best thing about working at Oldfield Advisory is the sense of satisfaction you can have in being able to help, assist and support a wide variety of clients and businesses in their financial affairs. You can play an active role in growing profitability of your clients by providing meaningful information to improve the effectiveness of management decisions."



"Working as an accountant at Oldfield, I have found the work to be very rewarding and meaningful. There is plenty of scope to learn and progress, alongside doing valuable work for clients and building strong professional relationships with other businesses."



"There is a lot of variety in the job which keeps it engaging and satisfying. The management's care for the staff is second to none, recognition is generous and support throughout the career is excellent. We have an inspiring set of values and an awesome team, creating a quality culture and atmosphere".

How to Apply:

Interested candidates are invited to submit their CV and a cover letter detailing their relevant experience and why they are a good fit for this role.

Join our team and help us make a difference in the financial success of our clients!

Oldfield Advisory is an equal-opportunity employer. We celebrate diversity and are committed to creating an inclusive environment for all employees.