Job Description

Who are we?

Field & Flower was founded in 2011 by two friends after meeting at agricultural university, one a farmer and the other a food lover. We are a leading UK food subscription business specialising in grass fed, free-range meat and responsibly caught fish. We also offer a range of artisan cheese, scotch eggs, pies, charcuterie, stocks, salts, and seasonings - supporting livestock, local livelihoods, and a living planet with every product we sell.

Role overview

Our Marketing Manager is responsible for managing, overseeing and implementing Field & Flower's marketing strategy and all brand communications and creative assets. Communicating our purpose has never been more important. You will be the guardian of this message, continually striving to create a community of customers who care about food, farming, and the provenance of the meat they buy.To succeed in this role you need to be both a creative and commercial thinker, and have strong project management skills.

Key responsibilities

Management of marketing campaign and content calendar. Own and project manage seasonal marketing campaigns, e.g. Christmas, Easter, BBQ. Work with CRM, Paid Performance Manager and Ecommerce Manager to implement ad hoc marketing campaigns. Manage owned channel marketing, e.g. PR, partnerships, organic social, website blog and evergreen content. Sign off all brand communications and creative assets. Exceptional copywriting and proofreading is a must, as well as an ability to interpret and implement TOV guidelines and suggest new ideas for design projects. Brief design projects to our Digital Designer, then working with the marketing team to ensure that all creative assets are on brand and optimised for commercial success. Working with the Product Team to align new product launches with marketing communications, ensuring the marketing team are equipped with the knowledge they need to showcase our products (no product is without a story at Field & Flower). Work with Digital Designer to lead creative content sessions with the marketing team (and beyond) to generate new ideas for key seasonal periods and recipe shoots. Keep your finger on the pulse with trending news stories or articles that are relevant to our industry, then working with the marketing team to provide commentary on our organic social channels and/or email newsletter. Be the Field & Flower brand guardian, ensuring all comms and creative are on-brand and work alongside our Head of Food & Farming to ensure that all marketing claims are accurate. Manage our in-house Digital Designer.

Requirements

Strong copywriting, proofreading and editing skills An understanding of social media marketing and insights Self-starter who can work with creatively with small budgets Ability to perform in a fast-paced environment and managing multiple projects Highly organised with strong project management skills Comfortable briefing and managing freelancers A keen eye for detail and visual creativity A passion for food and ethical farming

Employment benefits

40% off all Field & Flower products Friends & family discount Private health and dental care A social team with regular meet-ups Sabbatical leave opportunity every 5 years Enhanced parental leave Volunteering days Access to a variety of national and high street discounts

Included

NEST Pension scheme 30 days' holiday (including bank holidays) Plus, your birthday day off + 1 extra day's holiday after 2 years' service, up to a maximum of +5 extra days holiday (pro-rated)

More information

Salary: 40,000 pa Permanent, Full-time role Office based 2 days a week in London office, SW4 6JP. WFH 3 days a week Monday-Friday, 9am-5.30pm
Job Type: Full-time

Pay: 40,000.00 per year

Benefits:

Casual dress Company events Company pension Employee discount Enhanced maternity leave Enhanced paternity leave On-site parking Paid volunteer time Private dental insurance Private medical insurance Sabbatical Work from home
Schedule:

Monday to Friday
Experience:

Copywriting: 2 years (preferred) Project management: 2 years (preferred) Brand Marketing: 2 years (preferred)
Work Location: Hybrid remote in London, SW4 6JP

Reference ID: Marketing Manager