Job Description

Job Overview

We are seeking a dynamic and experienced Marketing Manager to lead our marketing initiatives and drive brand growth. The ideal candidate will possess a strong blend of creativity and analytical skills, with a proven track record in B2B marketing. This role requires excellent leadership abilities, as well as proficiency in various marketing tools and platforms.

Duties

Develop and implement comprehensive marketing strategies to enhance brand visibility and engagement. Manage and oversee all marketing campaigns, ensuring alignment with business objectives. Conduct thorough analysis of market trends and competitor activities to inform strategic decisions. Utilise SEO best practices to optimise website content and improve search engine rankings. Oversee social media management, including content creation, scheduling, and engagement strategies. Lead project management efforts for marketing initiatives, ensuring timely delivery and adherence to budgets. Create compelling copy for various channels including email marketing, website content, and promotional materials. Collaborate with cross-functional teams to ensure cohesive messaging across all platforms. Monitor and report on the effectiveness of marketing campaigns using Google Analytics and other analytical tools. Maintain proficiency in Adobe Photoshop for design-related tasks as needed.

Experience

Proven experience in a marketing management role with a focus on B2B marketing. Strong knowledge of digital marketing tools including Google Ads, WordPress, and email marketing platforms. Excellent communication skills with the ability to lead teams effectively. Proficiency in Microsoft Office Suite (Excel, PowerPoint) for reporting and presentations. Strong organisational skills with the ability to manage multiple projects simultaneously while meeting deadlines. Demonstrated leadership capabilities with a focus on team development and performance improvement. Familiarity with IT concepts is advantageous but not essential. If you are passionate about driving results through innovative marketing strategies and possess the required skills, we invite you to apply for this exciting opportunity.
Job Types: Full-time, Permanent

Pay: 51,000.00-56,000.00 per year

Benefits:

Flexitime Work from home
Work Location: In person