Job Description

Job Summary

We are seeking a dynamic and experienced Marketing Manager to lead our marketing initiatives and drive brand growth. The ideal candidate will possess a strong background in B2B marketing, project management, and digital marketing strategies. This role requires exceptional leadership skills, creativity, and the ability to analyse market trends to develop effective marketing campaigns. The Marketing Manager will oversee a team of marketing professionals and collaborate with various departments to ensure alignment with business objectives.

Duties

Develop and implement comprehensive marketing strategies that align with business goals and enhance brand visibility. Manage and lead the marketing team, providing guidance, support, and professional development opportunities. Conduct market research and analysis to identify trends, customer preferences, and competitive landscape. Oversee SEO strategies to improve organic search rankings and website traffic. Create engaging content for various platforms including social media, email marketing, blogs, and website copy. Utilise Google Ads and other digital advertising platforms to drive targeted traffic and generate leads. Manage the company's WordPress website, ensuring content is up-to-date and optimised for user experience. Analyse campaign performance using Google Analytics and Microsoft Excel to inform future strategies. Collaborate with IT for technical support related to digital marketing tools and platforms. Prepare presentations using Microsoft PowerPoint for internal stakeholders on marketing performance and strategy updates.

Requirements

Proven experience in a management role within a marketing department or agency. Strong knowledge of SEO best practices, Google Ads, email marketing, and social media management. Proficiency in Adobe Photoshop for creating visual content is preferred. Excellent analytical skills with the ability to interpret data effectively. Exceptional communication skills in English, both written and verbal. Strong organisational skills with the ability to manage multiple projects simultaneously while meeting deadlines. Familiarity with Microsoft Office Suite (Excel, Word, PowerPoint) is essential. Experience in B2B marketing is highly desirable. Demonstrated leadership capabilities with a focus on team development and motivation. Strong time management skills with an ability to prioritise tasks effectively. This is an exciting opportunity for an innovative Marketing Manager looking to make a significant impact within our organisation. If you are passionate about driving results through strategic marketing initiatives, we encourage you to apply.
Job Type: Full-time

Pay: 30,000.00-35,000.00 per year

Work Location: In person