Job Description

Overview

We are seeking a dynamic and results-driven Marketing Manager to lead our marketing initiatives and enhance our brand presence. The ideal candidate will possess a blend of creativity and analytical skills, with a strong background in B2B marketing. This role requires effective leadership and project management abilities to drive successful marketing campaigns across various channels.

Responsibilities

Develop and implement comprehensive marketing strategies that align with business objectives. Manage and oversee all aspects of marketing projects from conception to execution, ensuring timely delivery and adherence to budget. Conduct thorough market research and analysis to identify trends, opportunities, and competitive landscape. Optimise website content for SEO, utilising tools such as Google Analytics to monitor performance and improve visibility. Create engaging copy for various platforms including email marketing campaigns, social media posts, and website content. Manage social media accounts, developing content calendars and engaging with audiences to foster community growth. Utilise Google Ads for targeted advertising campaigns, analysing results to maximise ROI. Collaborate with cross-functional teams to ensure cohesive branding and messaging across all channels. Prepare presentations using Microsoft PowerPoint for internal stakeholders and external clients. Maintain organised records of marketing activities, budgets, and performance metrics using Microsoft Excel.

Skills

Proven experience in management and leadership within a marketing context. Strong understanding of SEO principles and best practices. Proficient in project management methodologies to handle multiple projects simultaneously. Familiarity with Adobe Photoshop for creating visual content. Experience with WordPress for website management and updates. Expertise in Google Ads for effective online advertising strategies. Excellent analysis skills to interpret data and derive actionable insights. Strong copywriting abilities for diverse marketing materials. Proficient in social media management tools and strategies. Advanced skills in Microsoft Office Suite, particularly Excel and PowerPoint. Knowledge of email marketing techniques tailored for B2B audiences. Exceptional communication skills in English, both written and verbal. Strong organisational skills with the ability to manage time effectively in a fast-paced environment. If you are passionate about driving impactful marketing strategies and possess the necessary skills to excel in this role, we encourage you to apply for the position of Marketing Manager today!
Job Type: Full-time

Pay: 40,000.00-42,000.00 per year

Benefits:

Company pension Employee discount On-site parking Store discount Work from home
Work Location: Hybrid remote in Manchester M46 0LN