Job Description

About the Company

Bluestep was incorporated in 2010 and is based at Blisworth Hill Farm in the lovely Northamptonshire countryside, commutable from Northampton, Milton Keynes and surrounding areas. The business operates in design, merchandise, storage and fulfilment services providing varied solutions to a wide range of clients in the charity, healthcare, outdoor education, corporate and sports sectors. We are a progressive, forward-thinking company that prides ourselves on a first class service.

The Marketing Manager role

As the Marketing Manager at Bluestep, you'll take a strategic and hands-on role in leading the planning, execution, and optimisation of integrated marketing campaigns that drive awareness, engagement, and demand across all of our sectors. Reporting into senior leadership and managing a small team, you'll be responsible for overseeing both digital and conventional marketing activity, while championing best practices across inbound, outbound, and performance-based marketing.

You will bring at least two years' experience in a marketing management role, ideally within an agency or fast-paced creative environment, and be confident running multi-channel campaigns from concept to delivery. With a strategic mindset and excellent communication skills, you'll work across departments to support business objectives and drive measurable results.

This role also involves leading website rebuild/redesign projects and would particularly suit someone experienced in project managing digital transformation initiatives.

Main Responsibilities for the Marketing Manager

?

Develop and execute integrated marketing campaigns

across digital and traditional channels.

?

Lead, manage and mentor

a small team (minimum of 2), ensuring clear goals, regular feedback, and professional development.

? Own and evolve the

marketing strategy

to support lead generation, brand visibility, and commercial growth.

? Plan and manage a

website redesign and rebuild

project, working closely with internal teams and external partners.

? Oversee both

inbound and outbound marketing activity

, including email marketing, social media, content strategy, events, and paid advertising.

? Drive

demand generation

initiatives to support sales and business development teams.

? Collaborate with design, content, and digital teams to ensure cohesive and

impactful campaign delivery

.

? Monitor campaign performance and

report on key metrics

to inform future strategy.

? Work with platforms such as HubSpot for marketing automation, CRM, and performance tracking.

?

Stay up to date

with marketing trends and bring innovative ideas to the table.

? Establish

key performance indicators

(KPIs) to measure the effectiveness of marketing campaigns and partnerships. Provide

regular reports

on marketing activities, including ROI analysis.

?

Develop and manage the marketing budget

, allocating resources efficiently to achieve maximum impact.

The above list is not exhaustive and duties relevant to the post or the individual's experience may be required from time to time. Variation may occur to the duties and responsibilities at the request of the Managing Director without changing the general character of the post. Any variation will always be discussed.

Marketing Manager Experience & Knowledge

? University Bachelor's Degree level in Marketing, Business Administration or a related field
? Minimum 2 years' experience in a Marketing Manager role or similar
? Agency experience is highly desirable
? Proven experience in both digital and conventional marketing disciplines
? Demonstrated ability to lead and develop a small team
? Strong strategic planning skills with a track record of delivering integrated marketing campaigns
? Experience with demand generation, inbound, and outbound marketing tactics
? Hands-on experience in managing website redesign/rebuild projects is essential
? Familiarity with HubSpot (or similar marketing automation platforms) is a strong advantage
? Analytical mindset with the ability to use data to inform decisions
? Excellent organisational and communication skills with a proactive, solutions-focused approach
? HubSpot (or similar CRM/automation tool)
? Google Analytics
? Slack
? Planable (or similar scheduling and collaboration tool)
? Adobe Creative Suite (for reviewing and briefing design assets).

Marketing Manager Personal Skills & Attributes

? Strong analytical skills and ability to interpret data to make data-driven decisions
? Proficiency in digital marketing tools, CRM software and Microsoft Office suites
? Excellent teamwork skills as well as being able to work independently
? Excellent verbal and written communication skills
? Creativity and ability to think outside the box
? Strong organisational and time management skills.

On offer for the Marketing Manager

? Salary: 40,000 - 45,000 per annum (depending on experience)
? NEST Pension scheme (Bluestep contribution of 5%)
? 24 days of Annual Leave plus Bank Holidays
? We allow one day of remote working each week (increases to two days once 6 month probation period is complete)
? Some travel/overnight stays will be expected
? Attendance at industry, company and client events (outside of working hours) will be expected as part of this role
? Free onsite gym membership
? Plus many more benefits included in our Perks Guide.

To apply for the Marketing Manager Role

Please follow the Indeed process for applying.

Application deadline: 16th May 2025 Stage 1 Interviews (Teams): Once application received and successfully through initial screening process Stage 2 Interviews and Presentation (Face-to-Face): if successfully through Stage 1 interview.

Start date: ASAP (August 2025 latest)

Equal Opportunity Statement

Bluestep is an equal opportunity employer. We are committed to creating a diverse and inclusive workplace and do not discriminate on the basis of race, ethnicity, gender, age, religion, disability, sexual orientation, or any other protected status. All qualified applicants will receive consideration for employment without regard to those factors. We welcome and encourage individuals from all backgrounds to apply for this position.

Job Type: Full-time

Pay: 40,000.00-45,000.00 per year

Benefits:

Company pension Enhanced maternity leave Enhanced paternity leave Free flu jabs On-site gym On-site parking Paid volunteer time Private medical insurance Profit sharing Work from home
Schedule:

Flexitime Monday to Friday
Education:

Bachelor's (preferred)
Work Location: Hybrid remote in Northampton NN7 3BZ

Application deadline: 16/05/2025
Reference ID: Marketing Manager #2
Expected start date: 01/08/2025