We are seeking a dynamic and experienced Marketing Manager to lead our marketing initiatives and drive brand growth. The ideal candidate will possess a strong understanding of B2B marketing strategies and demonstrate exceptional leadership skills. This role requires a blend of creativity and analytical thinking to develop effective marketing campaigns that resonate with our target audience.
Duties and Responsibilities
:
Liaises with other employer to determine the range of goods or services to be sold, contributes to the development of sales strategies and setting of sales targets
Discusses employer's or client's requirements, carries out surveys or other market research and analyses customers' reactions to product, packaging, price, etc
Compiles and analyses sales figures, prepares proposals for marketing campaigns and promotional activities
Produces reports and recommendations concerning marketing and sales strategies for senior management
Manages and directs the implementation of marketing strategies for products and services
Builds relationships with clients, negotiates new business contracts, plans specifications and prepares details of the requirements for a project
Taking ownership of and evaluate marketing campaigns, advertising and optimisation metrics to ensure campaigns are effective
Conducting market research, including the creation, sourcing and utilization of key focus groups and questionnaires.
Developing relationships with and working alongside creative teams, marketing agencies, suppliers, and contractors to effectively promote sales.
Designing & executing social media and online activity, content strategy and implementation.
Conduct market research, for example using customer questionnaires and focus groups.
Track marketing performance and prepare weekly or monthly.
When appropriate, to effectively manage events, presentations,
Oversee and manage the marketing budget
Skills
:
Excellent communication and decision-making skills
The ability and willingness to work after hours in the evenings or over weekends
Familiarity with social media development strategies and online content marketing
An exceptional level of attention to detail and excellent organisational skills
Skills to analyse and monitor trends in the market
Team player; problem solver and results driven
Highly organised with a keen attention to detail
Able to manage multiple tasks and projects concurrently
Excellent communication and interpersonal skills
Experience with -- and a strong understanding of marketing and advertising
Ability to provide consistent and high-quality work under tight deadlines
Job Type: Full-time
Pay: Up to 51,000.00 per year
Work Location: In person
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