SportsPro is a leading sports merchandise retailer committed to delivering high-quality products to our customers. We are excited to expand our offerings by introducing the hummel product line and the TeamKits.com community's grassroots marketing. We are looking for a dynamic Marketing Manager to lead this project.
Job Summary:
The Marketing Manager will develop and execute comprehensive marketing strategies to promote the hummel product line and TeamKits.com grassroots community products. The ideal candidate will have a strong background in digital marketing, particularly with Google Ads, Meta (Facebook and Instagram) advertising, and e-commerce platforms like Shopify.
Key Responsibilities:
Develop and implement marketing strategies to promote the hummel product line and TeamKits.com.
Manage and optimise Google Ads and Meta (Facebook and Instagram) campaigns to drive traffic and sales.
Oversee the setup, management, and optimisation of the hummel product line on Shopify.
Conduct market research to identify trends and insights for effective marketing strategies.
Collaborate with the design and content teams to create compelling marketing materials.
Analyse and report on the performance of marketing campaigns, adjusting strategies as needed to meet goals.
Develop and manage the marketing budget, ensuring cost-effective strategies.
Coordinate with sales and customer service teams to ensure a seamless customer experience.
Stay updated with the latest digital marketing trends and tools to improve campaign performance continuously.
Qualifications
:
Ideally, have a Bachelor's degree in Marketing, Business, or a related field.
Proven experience in digital marketing, particularly with Google Ads and Meta (Facebook and Instagram) advertising.
Experience with Shopify or other e-commerce platforms.
Strong analytical skills with the ability to interpret data and make data-driven decisions.
Excellent communication and project management skills.
Creative thinker with the ability to develop innovative marketing strategies.
Ability to work in a fast-paced environment and manage multiple projects simultaneously.
Preferred Skills:
Knowledge of SEO and content marketing.
Experience with email marketing and CRM tools.
Familiarity with sports merchandise and apparel marketing.
What We Offer:
Competitive salary and benefits package.
Opportunity to lead a high-profile project within a growing company.
Collaborative and dynamic work environment.
Professional development
SportsPro is an equal-opportunity employer. We celebrate diversity and are committed to creating an inclusive environment for all employees.