Job Description

Britplas is a leading commercial glazing specialist with a product portfolio that includes specialist windows, curtain walling, door systems and securing fencing. Operating across the UK and internationally, we work with NHS Trusts, Supervised Care Providers, main contractors, architects and other clients to design, manufacture and install glazing systems, including award-winning proprietary products and standard systems.

Britplas is seeking an experienced marketing manager for a part-time role with an organisation which encourages innovative thinking, works as a team in line with its vision and values and is committed to progressing talented individuals from trainee roles through to senior management.

You will:

Refine positioning, identify target customers/partners/authorities, and develop individual marketing plans with specific objectives across different channels and segments. Lead the execution of marketing programmes and events from start to finish, leveraging internal support and driving collaboration. Maintain our digital channels and develop a targeted communications programme to help build customer relationships and support the sales process. Work closely with the sales team to improve the efficiency of the sales funnel.

Key responsibilities:

Define and manage the marketing budget. Manage the creation and execution of day-to-day email and social media campaigns. Create, maintain, and conduct analytics reporting across multiple platforms to identify effectiveness and impact of current marketing initiatives and extract key insights for future campaign development and go-to-market strategies. Direct and develop engaging thought leadership content as part of the marketing and sales cycle. Identify and capitalise on appropriate PR opportunities. Manage attendance at exhibitions and trade shows including stand design and build. Create promotional material, company literature, datasheets, case studies and all digital assets. Update and develop the company website, including managing and optimising SEO. Work with the pre-construction and estimating team to create templates to support the tender process. Manage and develop relationships with freelancers and external agencies where necessary.

Your experience

You will have:

5 years + B2B marketing experience. Construction marketing experience would be a bonus

Proven strategic and hands-on experience of brand and ABM marketing, with a track record of achieving revenue and brand growth

A bachelor's degree in marketing or equivalent (desirable)

Wordpress CMS (experienced)

Mailchimp (or similar email platform) (experienced)

Microsoft Office (experienced)

Google Analytics (familiar)

Creative marketing tools - InDesign, Canva (familiar)

Trade show and event experience

Salary based on 3 days/24 hours per week

NO AGENCIES

Job Type: Part-time

Pay: 33,000.00 per year

Benefits:

Company events Company pension Health & wellbeing programme Life insurance Referral programme
Schedule:

Monday to Friday
Experience:

Digital marketing: 5 years (preferred) Marketing: 5 years (preferred)
Work Location: In person