Job Description

Are you a dynamic marketing leader ready to take charge of a growing brand's voice and visibility? We're looking for a

Marketing Manager

to lead a high-performing team, shape national campaigns, and deliver strategic marketing excellence across digital and traditional channels.

As

Marketing Manager

, you will be at the forefront of delivering our brand vision. You'll lead the execution of key marketing initiatives to drive franchise growth, manage and mentor a talented team, and work cross-functionally with internal stakeholders and franchisees. This role combines strategic thinking with hands-on execution, ensuring that all content and campaigns reflect and amplify our brand values.

Key Responsibilities

Brand Leadership

Own brand consistency across all platforms. Develop, maintain, and enforce brand guidelines. Conduct regular audits to ensure high compliance and alignment with our identity.

Campaign & Digital Strategy

Lead the planning and execution of national and digital marketing campaigns. Oversee CMF & NMF budgets and communicate ROI to leadership. Optimise website, social media, and SEO to maximise traffic and visibility.

Team Leadership

Inspire and develop a high-performing marketing team. Lead by example, foster innovation, and instil a culture of ownership and growth. Identify talent, manage performance, and support continuous learning.

Collaboration & Communication

Partner with franchisees and internal teams to align on goals and marketing plans. Deliver insightful updates at meetings and communicate campaign success to stakeholders. Collect feedback and adjust strategies to support franchisee engagement and growth.

What You'll Bring

Proven ability to lead and execute impactful marketing strategies. Strong experience in brand management, digital marketing, and campaign evaluation. Excellent leadership, communication, and interpersonal skills. Strategic mindset with the ability to manage budgets and drive measurable results. A collaborative, empowering approach to people management.

Preferred Qualifications

Bachelor's degree in Marketing, Business, or a related field. CIM Certification or similar professional marketing qualification. Digital Marketing Certification (SEO, SEM, social media preferred). 3-5+ years of marketing experience, including people leadership.
Why Join Us?

Be part of a fast-paced, growth-driven environment. Lead innovative campaigns that make an impact. Work with a supportive, passionate team. Opportunity to grow your career with ongoing professional development.
Job Type: Full-time

Pay: 35,000.00 per year

Benefits:

Company pension Health & wellbeing programme
Schedule:

Monday to Friday
Ability to commute/relocate:

York YO31 7RE: reliably commute or plan to relocate before starting work (required)
Experience:

Marketing: 1 year (required)
Work authorisation:

United Kingdom (required)
Work Location: In person