Job Description

Role Purpose

Lanmark is seeking a high-energy, ambitious

New Business Executive / SDR

to drive the top of the sales funnel. This role is pivotal in identifying, contacting, and qualifying new business opportunities across our key service offerings:

IT Service Desk Support

,

Managed IT Services

,

Cyber Security Services and Cloud Solutions

.

This is an ideal opportunity for a confident communicator with a passion for technology and a hunger to progress within a rapidly growing MSP. You will be responsible for proactive outbound lead generation, booking qualified meetings, and helping to build a strong sales pipeline for the senior sales team.

Key Responsibilities

Make

60+ outbound cold calls per day

to target accounts in the UK SMB sector. Identify key decision-makers and qualify prospective clients through effective discovery. Book

8-12 qualified meetings per month

for senior sales colleagues. Follow up on inbound enquiries and marketing-generated leads to convert into sales opportunities. Use tools such as LinkedIn, ZoomInfo, and HubSpot to research, contact, and nurture leads. Clearly articulate Lanmark's value proposition in IT support, cloud services, cybersecurity and cloud solutions. Work closely with marketing to optimise messaging and campaign follow-ups. Maintain accurate records of all interactions, notes, and deal stages in the CRM system. Meet or exceed monthly activity and meeting targets. Stay informed on industry trends, competitor activity, and evolving client challenges. Attend internal training to build product knowledge and improve sales techniques.

Key Performance Indicators (KPIs)

Daily Cold Calls:

60+

Qualified Meetings Booked (Monthly):

8-12

Conversion Rate from Discovery to Qualified Meeting:

10-20%

CRM Accuracy:

100% of lead data maintained weekly

Sales-Ready Opportunities Passed:

At least 4 per month

Candidate Profile

Essential Skills and Experience

1-2 years in B2B sales or outbound SDR role Proven experience in cold calling and outreach Excellent communication and objection-handling skills CRM proficiency (e.g. HubSpot, Salesforce) Highly organised and target-driven

Desirable

Experience within an MSP or technology provider Familiarity with Microsoft 365. Microsoft Azure Knowledge of IT support services Use of LinkedIn Sales Navigator Understanding of the SMB market in the UK

Why Join Lanmark?

Be part of an ambitious MSP with over two decades of success in delivering world-class IT services Work alongside a supportive and experienced team in a fast-paced, results-driven environment Clear progression path into Account Executive or Business Development Manager roles Uncapped commission opportunities Ongoing training in IT services, cybersecurity, and Microsoft technologies

Compensation and Commission Structure

Base Salary:

28,000 - 35,000 per annum based on experience

Commission:

Uncapped, paid monthly based on qualified meetings and sales-ready leads passed, services sold.

On-Target Earnings:

40,000 - 50,000
Job Types: Full-time, Part-time, Permanent

Pay: 28,000.00-35,000.00 per year

Expected hours: 37.5 per week

Additional pay:

Commission pay
Benefits:

Casual dress Company pension Cycle to work scheme Private dental insurance Private medical insurance Sick pay Work from home
Schedule:

Monday to Friday
Education:

A-Level or equivalent (required)
Experience:

Cold calling: 2 years (required) IT MSP Sales: 1 year (preferred)
Language:

English (required)
Work authorisation:

United Kingdom (required)
Work Location: Hybrid remote in London DA1 2EU