Job Description

PPC Strategist

Location: Edinburgh

Hybrid working and flexible hours

Salary is in line with market rate + annual discretionary bonus + benefits

Space & Time is a proudly independent and progressive Growth Marketing agency, with capabilities spanning across digital media, technology, performance and training, including data strategy and omnichannel media planning and buying. Established in 2000, we are an award-winning agency with offices in London, Surrey, Bournemouth, Edinburgh and Manchester, we partner with the top industry brand such as Facebook, Google and Microsoft and have won numerous industry awards as we're also always trying something new!

Our clients work in property, food & drink, health, charity, finance, sport & leisure and tourism and our difference within growth marketing is driven by our talent's ongoing pursuit of value, our commercial mindset and business empathy. Space & Time are a team of committed, inclusive, authentic and enterprising individuals. We're especially invested in the culture of our business and work hard to foster a flexible, enjoyable and supportive working environment.

The team:

Space & Time's Pay-Per-Click (PPC) advertising team, through effective targeting, get our clients' products in front of their target audience, when they're actively searching, at various stages of the conversion funnel. Our data-driven specialists create the right solutions to meet our client's objectives and we are constantly testing, learning and refining to keep our clients ahead of the game.

In addition to Google, we work across a range of platforms and complement our search strategies with other activity like Shopping, YouTube, Discovery & Performance Max. We plan and build everything from big-budget national campaigns to hyper-local activity. We've delivered innovative, award-winning campaigns across a variety of sectors. From brand awareness to direct response, and everything in between. At Space & Time, we pride ourselves on our agility. Whether it's a change in the market, or a change in technology, our ability to react quickly and pivot our clients' strategies accordingly, sets us apart from the crowd.

The role:

As a PPC Strategist, you'll enjoy being agile and an effective problem solver, reacting quickly and pivoting clients' strategies when there is a change in the market or a change in technology. You'll love creating the right solutions as well as testing, learning and refining, keeping up with trends to keep ahead of the game. You will have a commercially focused can-do attitude as well as a strong passion for all forms of PPC advertising. You'll thrive on working across multiple accounts and platforms within a fast-paced, collaborative environment.

Key duties:

Developing and driving campaign strategy; researching keywords, analysing competitors, and testing new channels Analysing campaign performance; identifying strategic gaps or opportunities, facilitating change and exceeding client expectations and KPIs Expanding revenues where appropriate through a focus on account development and organic growth Project managing the activity and processes required to proficiently run campaigns Producing client-facing reports, reviews and presentations. Where necessary, take a leading role in client meetings delivering the PPC section Creating proposals for existing clients showing clear value propositions Assisting with new business forecasting and supporting pitches and paid media strategy where needed Proactively keep on top of the latest industry news and trends and share key knowledge and findings with the team and wider agency Work with the other digital teams to drive performance across channels

Key Skills /

Experience

An in-depth knowledge of the technologies and processes involved in running PPC campaigns Google Certified Commercially astute, identifies and suggests opportunities to the PPC Team Managers Possesses strong business writing skills and able to produce high quality documents Ability to cope with competing demands and effectively prioritise tasks Exhibits a high level of attention to detail Confident and articulate in meetings (internal and external) Excellent presentation skills Project management skills required to ensure seamless standards of service and delivery Advanced knowledge of Microsoft Excel and PowerPoint

To apply:

Please submit a CV and covering letter outlining your interest in the role, as well as your salary expectations and notice period.

Candidates will be considered as they apply.

At Space & Time we value and celebrate the diversity of our people. We recognise the many benefits of a diverse workforce and strive for an inclusive workplace that empowers all our colleagues to thrive. Our search for the best talent fully encompasses and embraces these values and principles.

Space & Time is a Disability Confident Employer and we encourage applications from candidates with disabilities.

If you consider yourself to have a disability or learning difficulty and wish to submit your application in an alternative format or would like to discuss reasonable adjustments during the application and interview process, please get in touch!

Employees benefit from:

Hybrid working Flexible working Company pension scheme Interest free season ticket loans Discretionary bonus scheme Cycle2Work scheme Generous holiday allowance Extra days given off at Christmas Quarterly funded socials LinkedIn E-learning Award winning Inhouse Space Academy training and development Difference Days/Volunteering days
Job Types: Full-time, Permanent

Pay: 26,000.00-30,000.00 per year

Benefits:

Canteen Company events Company pension Cycle to work scheme Discounted or free food Flexitime On-site parking Referral programme Work from home
Work Location: Hybrid remote in Edinburgh EH12 5HD