Job Description

Founded over 26 years ago, Simon Safety is a leading, highly respected supplier of Personal Protective Equipment, Work Wear, Uniform and Workplace Supplies, specialising in Manufacturing, M&E Engineering, Construction, Logistics, Petrochemical, Energy and Utility industry sectors.

In partnership with the World's leading manufacturers, Simon Safety have developed a range of products that can be widely used across all industry sectors. Quality products that will exceed expectations of performance and that are manufactured with the demands of the professional workers in mind.

We are always looking for the best people to join our growing and successful business, and in 2026 we wish to appoint an experienced Sales Director to drive strategic growth and lead our sales function during an exciting period of expansion. This is a senior leadership role where you'll shape our commercial strategy, develop key client relationships, and build a high-performing sales team.

Key Responsibilities

Develop and execute sales strategy for growth across existing and new market sectors

Lead business development activities targeting high-value contracts and framework agreements

Manage major tender processes and client negotiations

Build and maintain relationships with senior decision-makers in Manufacturing, M&E Engineering, Construction, Logistics, Petrochemical, Energy and Utility industry sectors

Provide commercial leadership and oversight of sales operations

Identify value-added service opportunities that differentiate us from competitors

Drive performance through KPIs, pipeline management, and forecasting

Represent the business at industry events and with key stakeholders

Salary: Negotiable based on experience. The role comes with a company car / car allowance, IT, Telephone, Pension and includes an uncapped Commission Bonus Scheme and Net Profit Share.

https://www.simon-safety.co.uk/about-us

https://www.simon-safety.co.uk/

Essential Requirements

Proven track record in senior sales leadership, ideally within PPE, workwear, safety equipment, or industrial supply sectors

Experience selling into Manufacturing, M&E Engineering, Construction, Logistics, Petrochemical, Energy and Utility industry sectors.

Strong understanding of COMAH sites, safety compliance, and regulatory requirements

Demonstrated success in winning and managing major contracts and framework agreements with a commercial acumen - understanding margins, pricing strategies, contract profitability, and ROI.

Experience setting and achieving revenue targets and managing P&L responsibility

Strategic thinker with commercial acumen and ability to identify growth opportunities

Excellent relationship-building skills with senior stakeholders

Experience managing complex tender processes

Full UK driving licence and willingness to travel as required

We are looking for a person:

With knowledge of procurement and public / private sector frameworks

With the ability to set clear objectives, provide coaching, and drive accountability

With an understanding of supply chain management in safety-critical industries

With experience managing sales pipelines, forecasting accurately, and reporting to board level

With a track record of building, leading, and developing high-performing sales teams

What's in it for you:

Senior leadership role with genuine influence over business direction to shape commercial strategy rather than just executing someone else's plan

Opportunity to make a significant impact in a growing, established business

Chance to build something - develop the sales function, not just maintain it

Direct access to MD level for strategic decisions

Competitive base salary appropriate to the seniority and performance-based incentives

Potential for equity share as the business grows

Company vehicle / allowance

Based in Wales with travel across our client base

Work with a company committed to environmental responsibility and workforce development

Express your interest in confidence by writing to Simon Ashton, Managing Director. Email address: simon.ashton@simon-safety.co.uk

Job Types: Full-time, Permanent

Pay: 32,978.88-88,637.41 per year

Work Location: In person