Global, culturally diverse, inclusive, and innovative - welcome to AMS, where talent is our world. Over the last two decades, AMS has redefined the landscape of talent outsourcing and consulting. From pioneering the concept of RPO to continually revolutionising how organisations approach talent acquisition, AMS stands as a world leader in the industry.
Committed, engaged, and inspired, we feel a real sense of belonging, and all have one thing in common: a real passion for talent. Become part of this world and make a difference with us.
The Role
A strong, conceptual mind with the ability to translate creative briefs into compelling ideas that bring a strategy or high-level creative direction to life. They can articulate a vision, tell a story, and justify their subjective ideas and executions with insightful rationales. They will work as a direct creative resource, independently or as part of a team, and will act as mentors to other more junior creative resources.
The role requires a writer who understands the different tones, formats and approaches to copywriting. The Senior Copywriter can be immersed in insights and strategic messages with the aim of crafting an employer value proposition and supportive points and then find themselves writing more intuitively for an attraction campaign. They will work across a broad spectrum of creative projects, from blue sky concepting with an art director to really nail the right combination of words and visuals, through to devising strategic messaging platforms, assisting with website content planning, creating standout digital and mobile content, and more. Great editing skills to bring brevity, clarity and sharp focus to all copy content will be important.
The Senior Copywriter will work across a wide range of client logos, sectors, locations and talent types, as well as supporting growth through creative input into new business activities.
Key Accountabilities
Learn about each client's employer needs, their candidates and market conditions to help craft an appropriate direction for brand messaging and campaigns
Develop insight-led employer value propositions (EVP) and messaging platforms and translate EVP into authentic copy across a range of touchpoints
Lead ideation and copy development and execution for employer brand campaigns, recruitment marketing, and internal communications
Write engaging content for career sites, job descriptions, social media, events, videos, blogs, and employee spotlights
Provide a wide range of ideas and options against creative brief
Co-develop with art directors and designers unique, on-strategy conceptual directions for all types of projects
Present creative concepts to stakeholders and incorporate feedback effectively
Be the passionate voice of the candidate, always ready to remind colleagues and clients who whom we are trying to reach
Collaborate with client Talent Acquisition and Marketing/Brand teams to ensure brand consistency and tone and act as a brand guardian to foster consistency across all projects and campaigns
Mentor junior writers and review content for clarity, tone, and impact
Skills & Experience
Extensive copywriting experience, ideally within employer branding or marketing agencies.
Proven track record working in creative teams or agency environments.
Skilled in taking briefs from concept through to final production.
Versatile and collaborative, able to work effectively with designers, motion graphics, and other creative resources.
Confident in pitching and selling ideas internally and to clients.
Strong understanding of different media formats and how copy adapts across them.
Ability to manage multiple projects and campaigns across sectors while maintaining high-quality creative output under tight deadlines.
Other
At AMS, we recognise the value of different perspectives and experiences in prompting innovation, sparking creativity, and solving problems.
We offer:
Full training and support
High value and challenging work
A vibrant, diverse, and collaborative culture
Flexible working
A competitive reward and benefits package The opportunity to embark on a recruitment career with one of the world's leading recruitment companies
Details may vary slightly depending on your location, local labour law, etc.
Our culture of inclusion and belonging.
We welcome applications from people of all backgrounds, and all aspects of employment are based on merit, qualifications, and business needs. We do not discriminate based upon age, disability, gender identity, marriage and civil partnership, pregnancy and maternity, race, religion or belief, sex, sexual orientation, or any other applicable legally protected characteristic.
If you require any accommodations or have any accessibility needs, please reach out via email Talent@weareams.com or make a member of our Talent Acquisition team aware at any time.
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We take pride in being Disability Confident. This helps to ensure that you can be interviewed fairly if you have a disability, long- term health conditions, or are neurodiverse. You will be shortlisted based on minimum criteria for the role and will be offered support and/or adjustments for the recruitment process if you wish
Details
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Reference
AMS27711
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Closing
04/09/2025
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Location
United Kingdom, England, London
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Schedule
Full Time
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Business area
Consulting
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Sector
Professional Business Services
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Employment Type
Permanent
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