Job Description

LOCATION

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ZURICH, LONDON, BERLIN

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Marketing

In short

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Born in the Swiss Alps with the goal of revolutionizing the running industry, On has become the world's fastest-growing premium sportswear brand. We're on a mission to ignite the human spirit through movement, staying true to our deep roots in performance running while growing our relevance with those who move in other ways.



To serve this ambition, we are looking for a dynamic thought leader to step into this crucial role for six months from January to June of 2026 and drive our regional running strategy and campaigns. The role is part strategy and part campaign leadership - applying regional strategy to global creative and then consulting with local markets to maximize impact everywhere.

Your Mission

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Understand and represent the different run communities we serve in the EMEA region Lead our EMEA marketing strategy for running, owning the vertical roadmap Set the vision, then inspire multiple teams to understand and buy into it Bring together global/regional/local partners to execute EMEA running campaigns Act as a connector between teams from global concept to local execution

Your story

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You bring typically 5+ years of relevant experience in marketing, brand or project roles within performance or lifestyle brands or partner agencies. You are experienced in leading cross-functional teams to deliver impactful campaigns. You bring a deep understanding of EMEA run communities - from grassroots crews to elite athletes. You're passionate about running and the communities that are driving its evolution. You are skilled in brand, campaign and channel strategy across digital, retail and experiential. You have strong project and stakeholder management skills. You are a visionary connector who has built strategies and rallied teams to execute them. You have a proven track record of translating global strategy into regional relevance. You combine tenacity with creativity to solve complex problems and turn ideas into impact. You are used to working in dynamic, fast-moving, entrepreneurial environments. You are a confident decision-maker who balances creative vision with commercial impact. You are fluent or C1+ level in English - German language (and experience) is a plus!

About the Team

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This role will be based in Zurich, Berlin or London and you will sit at the intersection of several incredible teams packed with talented people based primarily in those three locations. As the marketing lead for our performance verticals in EMEA, this role requires thought leadership, outstanding diplomacy and inspiring vision for the potential of running in EMEA. It is central to our ambitions as a brand, with some of our biggest campaigns and moments taking place during this period. The work will be hybrid and flexible, with possible travel to other key cities in the region.

Zurich

Just by the banks of the Limmat you'll find our largest global hub in Zurich West - On Labs - where you can hike up 12 floors through our custom-built spiral trail.
Forrlibuckstrasse 190,

8005

Switzerland

London

Home to nearly 3000 parks, a population speaking more than 300 languages, and a vibrant art and music scene, London is one of the world's most loved cities for good reason.
12 Fleur De Lis Street,

E1 6DB

United Kingdom

Ann

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SENIOR DIRECTOR OF BRAND STUDIO
I think something that unites people here is the pace and the drive. The ambition is quite high in everything we do and when you bring these people together, you see the outcome can be multiplied. It's super impressive to see what happens when you put these creative teams together who really help each other grow.

What we offer

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On is a place that is centered around growth and progress. We offer an environment designed to give people the tools to develop holistically - to stay active, to learn, explore and innovate. Our distinctive approach combines a supportive, team-oriented atmosphere, with access to personal self-care for both physical and mental well-being, so each person is led by purpose.



On is an Equal Opportunity Employer. We are committed to creating a work environment that is fair and inclusive, where all decisions related to recruitment, advancement, and retention are free of discrimination.
Build the better you

What to expect

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We want to set everyone up for success, so here's the lowdown on how we hire. Our process is a two-way street - bringing you into our culture, while helping us learn how you think.



Our full process can last about eight weeks from application to offer, because we care about getting it right. These steps explain how we usually do things.



Before you get started, feel free to consider if you want to work with us. Strange question? Well, we give people a lot of space to navigate their day-to-day and that style isn't for everyone. We want you to be passionate about what you do and be sure this is the right fit. Because when skills and passion combine - it creates that 'Wow' moment.