Job Description

:

We are looking for an experienced digital marketer to increase leads into our business through organic and paid campaigns.

If you have proven results in Google Ad's/PPC and paid social media campaigns plus have a good level of SEO knowledge and experience, then we would like to hear from you.

About Poppies

We are the UK's first domestic cleaning franchise established over 40 years ago with currently 25 franchise locations across the UK. This role is to join our Head Office Team to support the growth of the overall franchise network.

KEY RESPONSIBILITIES

PPC

Create and optimize the Company Google Ad Words campaigns to generate leads Set up goals and conversion tracking Report on campaign success

SEO

Deliver more organic, new business leads through optimisation of identified keyphrases for Poppies Create tracking tags and test in the Google marketing platform for campaigns Monitor algorithm updates by the search engines to keep up to date with changes Implement/optimize SEO analytics such as Google Analytics, Keyword Tracking Outreach initiatives to get backlinks from high domain authority industry sites

Qualifications / Skillset

Proven success with Google Ads/PPC campaigns, web development, funnels Proficiency in Google Ads, Google Analytics and other relevant digital marketing tools, such as Yoast, SEMRush Strong knowledge of web development languages (HTML, CSS), content management systems (WordPress) Experience of paid and organic outreach for backlinks Experience in creating and optimizing lead generation and conversion funnels Excellent analytical skills and the ability to interpret complex data sets to drive actionable insights and optimize campaign performance.

Personal Attributes

Excellent verbal and written communication skills Self motivated Diligent and organized Professionalism, integrity, and accountability in all work-related activities Strong problem-solving skills and ability to find solutions independently

To apply:

Please click "Apply Now" and upload your CV/resume

along with a cover letter that tells us in no more than 500 words why you think you're the best candidate for this role.

Job Types: Full-time, Permanent

Job Type: Full-time

Pay: 28,000.00-31,000.00 per year

Benefits:

Company pension On-site parking
Education:

Bachelor's (required)
Experience:

PPC / SEO: 3 years (required)
Licence/Certification:

Google Ads Certification (required)
Work Location: In person