Job Description

Role Overview

We are looking for a creative, energetic, and relatable

UGC Creator

to produce high-quality, engaging video content for our social media channels (TikTok, Instagram Reels, and YouTube Shorts). The ideal candidate understands the "lo-fi" aesthetic that performs well in paid social and organic feeds, and can balance authenticity with a strong marketing hook.

Key Responsibilities

Content Production:

Shoot and edit high-quality vertical videos (9:16) including unboxings, tutorials, testimonials, and "day-in-the-life" style content.

Creative Strategy:

Conceptualise hooks and transitions that stop the scroll and keep viewers engaged.

Scripting:

Collaborate with our marketing team to refine scripts or take a brief and turn it into a natural-sounding monologue.

Trend Spotting:

Stay ahead of TikTok/Reel trends, sounds, and editing styles to keep our brand relevant.

Product Demo:

Showcase product features and benefits in a way that feels organic and non-salesy.

Required Skills & Qualifications

Social Native:

Deep understanding of the TikTok and Instagram ecosystem.

Technical Savvy:

Proficiency in mobile editing apps (CapCut, InShot) and mobile cinematography (lighting, clear audio, framing).

On-Camera Presence:

Comfortable speaking to the camera with a clear, engaging, and authentic voice.

Reliability:

Ability to meet deadlines and follow brand guidelines while maintaining your unique creative "spark."

Equipment:

Must have a high-quality smartphone camera and a clean, well-lit space for filming.

Preferred Experience

Previous experience creating UGC for [Insert Your Industry, e.g., Skincare, SaaS, Home Decor]. Basic understanding of direct-response marketing (hooks, bodies, and CTAs). A portfolio or "Creator Kit" showcasing previous work and engagement metrics.

Application Requirements

To be considered, please submit:

Link to your portfolio

or social media handles.

Two examples

of UGC videos you've created (ideally one organic and one paid ad).

A short 30-second "Intro" video

telling us why you're a great fit for our brand.

Pro-Tip for the Hire

When vetting creators, look for

audio quality

first. Viewers will forgive a slightly grainy video, but they will scroll past bad audio immediately. Ensure they use a lavalier mic or have a very crisp "voiceover" style.

Job Type: Freelance

Pay: 24,420.00-30,000.00 per hour

Expected hours: 15 per week

Benefits:

Flexitime Free or subsidised travel
Work Location: In person