Tailor content to highlight features and benefits based on the specific needs of customers in the field.
5.
Courtesy Calls:
Participate in courtesy calls during field visits to existing customers, gathering feedback, and identifying opportunities for customer relationship enhancement.
6.
Competitor and Market Research:
Stay informed about competitor activities, market trends, and pricing strategies through on-the-ground observations.
Provide real-time insights to the marketing and product development teams.
7.
Database Management:
Update CRM records with detailed information gathered during field visits to ensure accurate and up-to-date customer profiles.