Telemarketing Job Purpose
Make sales and market products and services by phone, answer incoming customer calls and make outgoing sales calls, maintain thorough understanding of products and services, process sales, meet sales goals.
Telemarketing Job Duties
Takes incoming customer calls, processes sales, and accepts payment for products and services
Makes outgoing customer calls or cold calls in order to sell products and services
Answers questions about product specifications and pricing
Upsells customers to larger products, more extensive packages, or higher priced services
Explains product pricing and negotiates bulk or package pricing
Accurately and efficiently enters customer information into company databases for mailing and billing purposes
Processes credit card payments and troubleshoots any issues that may arise
Maintains a list of potential leads and follows up with those customers by making subsequent sales pitches
Assists sales colleagues with arranging meetings and sales calls with customers
Contacts customers in response to correspondence or feedback
Monitors order status to ensure that clients receive orders in a timely manner
Investigates unfilled, misplaced, or misdirected orders and resolves customer issues as necessary
Maintains working knowledge of products and services sold and keeps current on industry developments by reading current news or attending workshops
May specialise in inbound or outbound telemarketing or in sales for a particular industry
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