Allies Group is a results-driven brand communications agency. We offer our clients an end-to-end marketing service specialising in all forms of creative content, including brand and campaign design, performance digital marketing, website development, publishing, communications strategy & PR.
This is an exceptional opportunity to join us at a key time in our growth and development, playing a vital role in expanding our client base and introducing more
businesses to the value Allies Group can deliver. You'll report directly to Allies Group's managing director and work alongside a talented team of creative designers, content specialists, digital strategists and communications professionals.
Our group focuses primarily on six key industry sectors: education, hospitality and leisure, professional services, retail and e-commerce, public and not-for-profit, and net zero communications. We represent some of the top names in each of these sectors across the North East and further afield.
We represent some of the top names in each of these sectors across the North East and further afield. With strong year-on-year growth, you can be confident that you will be joining an ambitious business with a reputation for delivering excellent, creative, and innovative results.
Role Purpose
The Business Development Manager will be integral in identifying and pursuing new business opportunities, building sustainable longterm relationships with potential new clients, and driving revenue growth for Allies Group across our service lines. Allies Group has recently developed a three year sales strategy which the Business Development Manager will live and breath, ensuring the strategy is executed on a day to day basis and that clear reporting against the strategies KPIs is conducted on a regular basis.
You will take ownership of outbound lead generation and relationship development, confidently pitching tailored solutions to prospective clients and building long-term strategic partnerships. The role also includes contributing to client retention and upsell activity, helping to deepen existing relationships and maximise value.
The successful candidate will be commercially-minded, highly-motivated, and capable of thriving in a fast-paced, performance-led environment. You'll bring energy and ideas to the team and be a driving force behind the growth of the business.
Responsibilities
Proactively lead on increasing Allies Group's client base
Identify new clients through networking, outreach meetings and network referral
Listen to customer requirements, understand client goals and pain points and present appropriate solutions
Achievement of agreed monthly sales targets
Sell the full range of Allies Group services, with particular emphasis on digital marketing, PR and website development
Prepare and deliver high-quality proposals, quotes and presentations to senior stakeholders
Represent Allies Group at industry events and networking opportunities
Complete administration work required for internal reporting and managing pipeline and forecasts
Respond to inbound leads and manage sales activity through CRM
Identify upsell and cross-sell opportunities within the existing client base
Collaborate with internal teams to support proposal development and tender submissions and ensure client work is delivered to the highest standards
Follow industry trends and keep abreast of competitor activity and market developments
Success Measures
Generation of qualified leads and consistent pipeline activity
Conversion of leads into long-term client relationships
Achievement of monthly and quarterly sales targets
Contribution to the growth and retention of key accounts
Expansion of Allies Group's presence across priority sectors
Ideal Candidate
We're looking for a dynamic and driven business development professional with preferably three years' experience in a sales or client development role, ideally within the marketing or creative industry.
You'll be confident communicating the value of creative and digital services to clients, with a proven ability to build trust and close deals. You'll be highly organised, self-motivated, and skilled at identifying the right opportunities to support both new and existing clients.
Experience with CRM tools, strong presentation skills and a natural ability to connect with people are all key. Above all, you'll bring a positive can-do mindset and a passion for helping businesses grow.
Requirements
Minimum 3 years' experience in sales or business development, ideally in a creative or marketing agency
Proven track record of meeting or exceeding sales targets
Confident communicator - face-to-face, via video, email and phone
Ability to understand client needs and recommend relevant solutions
Excellent proposal writing and presentation skills
Familiarity with PowerPoint, Excel and CRM systems (e.g. Pipedrive)
Commercially aware, with a focus on long-term client value
Strong organisational skills and ability to manage multiple priorities
Full UK driving licence and willingness to travel
Benefits:
Salary:
35,000 - 40,000 per annum (dependent on experience) + commission
Full-time / permanent:
37.5 hours per week
25 days holiday,
plus public bank holidays and your
birthday off
Flexible working:
The typical working day starts around 9 and finishes around 5, but it's nice sometimes not to worry about the commute or the appointment you need to leave slightly early for. We are prepared to let you work the hours that suit you best - within reason - and based upon achieving your KPIs
Remote working:
Sure we have a fantastic office where you'll be based, but that's not to say you must be there day-in day-out, it's nice to have a change in environment occasionally. Should you wish, you can work from home some of the time too!
Contributory pension scheme
Regular company events
and team socials
*
An integral member of a friendly, ambitious and collaborative team,
based in the North East and easily accessible by public transport
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