will help shape, support and deliver marketing plans, working in conjunction with the Marketing Manager who will define the overall marketing strategy. A highly audience focused role which requires creativity, communication and project management skills - these individuals are responsible for planning and executing tactical and targeted marketing activity. Typical responsibilities include:
Managing and maintaining key marketing channels, including digital, offline and social media
Planning and delivering tactical integrated marketing campaigns
Managing the production and distribution of marketing materials
Liaising and networking with a range of stakeholders including customers, colleagues, suppliers (incl. agencies) and partner organisations
Collecting and analysing research information to understand target audience behaviour and views across the market in general and the marketing mix
Assisting in the achievement of brand positioning to agreed guidelines
Organising and attending events such as conferences, seminars, receptions and exhibitions.
Duties
Identify and pursue new business opportunities to drive revenue growth.
Develop and maintain strong relationships with key stakeholders and potential clients.
Conduct market research to identify trends, competitor activities, and customer preferences.
Prepare and deliver compelling presentations to prospective clients.
Collaborate with the marketing team to design effective promotional strategies.
Utilise Salesforce software to track leads, manage client interactions, and report on sales activities.
Negotiate contracts and agreements to secure profitable partnerships.
Monitor industry developments and adapt strategies accordingly.
Participate in networking events and trade shows to enhance brand visibility.
Requirements
Proven experience in business development or sales management or Business degree preferably within a relevant industry
Strong understanding of sales principles and customer relationship management.
Proficiency in Salesforce software is highly desirable.
Excellent communication and interpersonal skills, with the ability to engage effectively with diverse audiences.
Strong analytical skills to assess market data and identify growth opportunities.
Ability to work independently as well as part of a collaborative team environment.
A proactive approach with a strong focus on achieving results.
If you are passionate about driving business success and have the skills we are looking for, we encourage you to apply for this exciting opportunity.
Job Type: Full-time
Pay: 38,700.00-40,000.00 per year
Benefits:
Company pension
Employee discount
On-site parking
Work from home
Work Location: Hybrid remote in Towcester NN12 7UF