Job Description

ABOUT US

We started as all good businesses do, by seeing the opportunity to do things differently. We are committed to putting people and the planet at the heart of our business, and as our community grows, so does our vision.


We are shaping the future of wellness with our range of award-winning collagen, blends and supplements - simple daily rituals, thoughtfully designed to support our community on their journey towards whole body health.


In June we were named 11th in The Sunday Times 100 fastest-growing private companies, and we have recently been recognised as one of the FT 1000: Europe's Fastest Growing Companies 2025. As a B-Corp, Ancient + Brave meets the highest standards of social and environmental impact, proving that people, planet and profitability can successfully co-exist.


Want to be a part of a team that's shaping the future of health and wellbeing?


We'd love to have you!

THE ROLE

This is a brand-new role focussed on our international business, that blends fast-growth commercial performance, brand sensitivity and a rapid test & learn approach.


You'll drive the expansion and optimisation of our Shopify-powered e-commerce experiences across key international markets -- building journeys that feel intuitive, enriching, and distinctly Ancient + Brave.


From strategic trading to customer experience, you'll partner across functions taking the best of what we've learned from scaling the UK business to drive international sales.

KEY RESPONSIBILITIES

Reporting to the Chief Digital Officer and working in close collaboration with the Head of Ecommerce, you will be responsible for the following:


+ Manage the optimisation of international Shopify storefronts -- ensuring each market (currently US, Germany, Spain) is localised and brand-aligned.


+ Translate global strategy into market-specific action across pricing, content, merchandising, and promotions.


+ Collaborate with digital marketing, operations, CX (Customer Experience), and brand teams to ensure seamless customer experiences.


+ Drive international subscription growth and retention -- evolving how our rituals fit into people's daily lives.


+ Monitor and report on key KPIs (key performance indicators) including AOV(Average Order Value), CVR (Conversion Rate), CAC (Customer Acquisition Cost) and LTV(Lifetime Value), using insights to fuel intelligent growth.


+ Collaborate on customer journey development, feeding into global CRO (Conversion Rate Optimisation) activities that drive performance gains across all sales and marketing channels.


+ Stay ahead of regional regulations, tax, and logistics nuances to ensure operational excellence globally.

WHO YOU ARE

To be successful in this role, you will need the following skills / knowledge / experience:



+ Experience within a high-growth, DTC (Direct to Consumer) environment, ideally within wellness, lifestyle, or premium consumer brands.


+ Deep knowledge of Shopify, with experience managing international stores or region-specific domains.


+ Demonstrated success driving growth in international markets, ideally within Europe (including Germany and Spain) and the US


+ Fluency in using digital tools to drive insight.


+ Commercial sharpness paired with brand empathy. The ability to balance performance with integrity.


+ A love of fast-paced environments, but with a calm, clear, and thoughtful approach.


+ Bonus: experience working with subscription models and increasing customer LTV.



Further, to truly thrive at Ancient + Brave you will need to embody the spirit of our brand and align with our company culture. You will be:


+

Hungry

: Ambitious, driven with a growth mindset, always seeking ways to learn, develop and be better.


+

Humble

: No ego, collaborative team player, always acts with integrity and clear sense of accountability, aligned with our B-Corp values


+

High Performing

: Effective. Efficient, with a solid work ethic. Always operates with self-awareness that enables them to consistently push for exceptional results--while maintaining resilience, balance, and self-care.


+

Hustle

: Entrepreneurial. Innovative, fast-paced, great communicator. Always adept at solving problems and navigating dynamic, ever-changing situations.

Our Interview Process and What You Can Expect:

+ Application Review:

We'll start by reviewing your CV/application to ensure it's a good fit for the role.

+ Initial Phone Call (circa 15-20 minutes):

You'll have a brief introductory chat with Ellie, our Talent Partner. We'll discuss your experience, your career aspirations and explore how your values align with ours.

+ Video Interview (circa 30 minutes):

The next step is a virtual interview with the hiring manager, via Google Meet. This will be an introductory conversation featuring experience-based and competency-based questions. It's also a great time to ask any initial questions you have!

+ Interview Task:

You'll receive a task via email which you can prepare at home. This will form part of the discussion for the in-person interview. This will allow us to get a better understanding of your experience, skills and ways of working.

+ In-Person Interview (60-90 minutes):

The final stage is an in-person interview at our Uckfield/Lewes office. You'll meet with the hiring manager and one other team member and present your interview task and answer competency questions. This is also your opportunity to ask us any remaining questions.

Please Note:

+ This role requires full time working at our stunning Lewes offices. Please apply only if you're within a reasonable commute to East Sussex. There will be an option to work from home one day per week after successful completion of your probationary period.


+ We're not seeking recruitment support for this role at this time.

WHY JOIN US

Ancient + Brave are a community-built brand and embracing innovation and sustainability with social and environmental responsibility is at the heart of everything we do. We hold ourselves accountable to the highest standards when it comes to our commitment to balance profit and purpose - working with us means being part of building a truly sustainable product. We are B Corp certified and members of 1% for the Planet, committed to giving back % of all sales towards helping environmental partners, so we can work together towards a better future for our planet.



At Ancient + Brave you'll find an engaging, collaborative and inclusive work environment where your talents will be nurtured, and your contributions valued.




We provide all our team members with suitable laptop computers & headphones and our office is equipped with monitors, ergonomic chairs and sitting + standing desks. Our kitchen is fully stocked with the usual supplies as well as limitless supply of A+B products (you also get 50% off on any product you wish to purchase).



We pay a discretionary bonus based on a mix of company performance and individual contributions and review our salaries annually. Our pension contributions are ESG invested (so no pharma, weapons or other ethically questionable investments).


Our Private Medical Insurance is designed to support your health and wellbeing, providing swift access to high-quality care whenever you need it most.


Our Medicash plan offers access to specialist consultations, 24/7 Virtual GP and health screenings as well as dental, optical and complementary therapies and access to confidential support via its EAP programme.


Our Mintago platform gives employees access to financial wellbeing advice and support as well as retail discounts and salary sacrifice schemes, which cover childcare, cycle to work, gym membership, groceries and mobile/tech purchase.


In addition to our regular annual holiday allowance of 25 days plus bank holidays, we also offer one Wellbeing day to use as needed.


We offer continuous training & professional development opportunities and our team members get to enjoy complimentary nutrition and workout sessions in the office. We support a number of charities, coordinating our fund-raising initiatives for maximum impact. We hold two social events a year to come together and connect in a meaningful way.


An important note on our ways of working...

As a fast-paced scale-up, we've found that spending time together in person is hugely beneficial to the way we're needing to communicate, collaborate and drive the business forward. We've worked hard to make our office (a beautiful old mill situated in East Sussex) an inviting and friendly environment for all of our team members and we expect any new joiner to be in the office full time.

We are an equal-opportunity employer committed to fostering an inclusive and diverse workplace culture. We embrace varied perspectives and encourage creativity that knows no bounds. While most of our roles are advertised as full-time, we are open to discussing part-time setup where appropriate.