Job Description

:

The Marketing Specialist is responsible for implementing marketing strategies in support of business development objectives.

Why ABS?

Because our people make the difference! What we do matters, both towards the safety of the environment and people as a whole. ABS and its affiliated companies are global leaders in marine and offshore classification and other innovative safety, quality, and environmental services focused on the marine, energy, and government sectors. With more than 5,000 employees, in over 70 countries, ABS and the ABS affiliated companies offer a dynamic work environment and multiple avenues for career growth.

Marketing & Event Specialist

The Marketing Specialist is responsible for primarily supporting the Senior Manager Strategic Marketing and Events with the global events program with a focus on the development and execution of an events and sponsorship strategy for the Americas as well as a global program of webinars that aligns corporate objectives with business sector plans. This role will also manage the global media advertising budget and support the development and execution of corporate advertising campaigns in coordination with the Director, External Communications.

What You Will Do:

• Supports the planning, development and execution of an effective America\'s events strategy as directed by the Senior Manager Strategic Marketing and Events aligned to business sector campaigns with corporate branding and messaging strategy. Also provides support for the implementation of the broader global events strategy as required. Event engagements include, but are not limited to, webinars, industry conferences, trade shows, thought leadership opportunities, client and industry engagements.
• Develops and executes a global program of ABS webinars, in coordination with the strategic marketing team.
• Supports development and management of the annual media advertising budget in coordination with the Director, External Communications. Liaises with the industry trade media to secure opportunities and maximize ad value.
• Supports development and execution of advertising programs to support corporate campaign initiatives in partnership with the Strategic Marketing Managers.
• Manages ad selection, production through graphics team, timely delivery of advertising content for placement with media outlets and provides regular reporting on effectiveness and results.
• Negotiates agreements with vendors and sponsor contacts to ensure best value and highest quality of service and return on investment. Liaises with vendors of print, production, graphics, promotional items and trade show services.
• Responsible for demonstrating a commitment to total quality and the process of continuous improvement, identifying and responding actively and with sensitivity to the needs of all clients and being open and responsive to change.

What You Will Need:

Education and Experience

• Bachelor\'s Degree in Marketing, or related discipline, preferred, although extensive industry experience in related areas may also be considered appropriate preparation.
• Typically requires 2-4 years of marketing-related experience.
• A valid right to work in the UK

Knowledge, Skills, and Abilities

• Strong interpersonal, collaborative, team skills and attention to detail.
• Strategic planning and execution skills.
• Excellent verbal and written communication. \'
• Ability to write, edit and produce promotional and advertising material.
• Must be a self-starter and able to assume a high level of individual responsibility.
• Strong hands-on experience planning and executing events of all sizes.
• Professional creativity and flexibility are essential.
• Must be able to apply strong problem-solving and organization skills to manage multiple projects simultaneously in a fast-paced environment.
• Proven time management skills which demonstrate the ability to meet deadlines.
• Some travel required (up to 25% at times)
• Proficient in MS Office applications, such as Word, Excel, PowerPoint, etc.
• Needs to be familiar with the ABS Health, Safety, Quality & Environmental Management System.

Reporting Relationships:

Reports to a Manager, Director, or Executive level position.

#LI-Hybrid #Dice

About Us: We set out more than 160 years ago to promote the security of life and property at sea and preserve the natural environment. Today, we remain true to our mission and continue to support organizations facing a rapidly evolving seascape of challenging regulations and new technologies. Through it all, we are anchored by a vision and mission that help our clients find clarity in uncertain times.

ABS is a global leader in marine and offshore classification and other innovative safety, quality, and environmental services. We\'re at the forefront of supporting the global energy transition at sea, the application of remote and autonomous marine systems, cutting-edge technical solutions, and many more exciting advancements. Our commitment to safety, reliability, and efficiency is ever-present, guiding our clients to safer and more efficient operations.

Equal Opportunity

ABS Bureau is committed to the equal employment opportunity of its employees and prohibits discrimination against any employee or qualified applicant based on race, color, creed, religion, national origin, sex, gender identity, age, disability, marital status, sexual orientation, citizenship status or veteran status, or other non-work-related characteristics that may be protected under the law of the Federal Government or specific state employment laws.

Notice

ABS and Affiliated Companies (ABS) will not pay a fee to any third-party agency without a valid ABS Master Service Agreement (MSA) authorized and signed by Human Resources. Any resume, CV, application, or other forms of candidate submission provided to any employee of ABS without a valid MSA on file will be considered property of ABS, and no fee will be paid.

Other

This job description is not intended, and should not be construed, to be an all-inclusive list of responsibilities, skills, efforts or working conditions associated with the job of the incumbent. It is intended to be an accurate reflection of the principal job elements essential for making a fair decision regarding the pay structure of the job. #ogjs

ABS Group