Job Description

Position Summary:

The Sales Manager will lead and develop a team of Precious Metals Advisors to ensure high-quality consultative sales, outstanding customer service, and effective team performance. They will act as a key liaison between the sales function and the Customer Care Manager, playing a central role in optimising customer journeys, supporting compliance, and achieving business growth.

Ideal Candidate:

Proven experience in leading or supervising a customer-facing sales team. Strong coaching skills, especially in consultative sales environments. Excellent communication and collaboration skills. Organised, with strong attention to detail, process and performance. Confident interpreting data and CRM dashboards to drive decisions.

Key Responsibilities:

Sales Leadership:

Drive sales through a consultative approach, understanding customer needs, and providing tailored investment advice on precious metals, whilst encouraging cross- and up-selling.

Performance Management:

Monitor daily/weekly KPIs: call handling, email SLAs, conversions, feedback to the SLT.

Training & Development:

Deliver hands on coaching sessions and conduct regular one to ones.

Collaboration & Operational Oversight:

Work closely with Customer Care to identify and implement operational processes and improvements.

AML Compliance:

Ensure full compliance with AML regulations, including verifying customer identities and monitoring transactions.

What we're looking for:

Confident & Professional:

Confident in interactions and professional in communication, with a good telephone manner.

Good Listener:

Effective in understanding and addressing customer needs and concerns.

Relationship Builder:

Skilled in building and maintaining strong relationships with customers and colleagues.

Proactive & Adaptive:

Demonstrates initiative and adaptability in a fast-paced environment.

Problem Solver:

Able to identify and resolve issues efficiently and effectively. Enthusiastic & Knowledgeable: Genuine interest in the industry, market trends, and precious metals, with a desire to develop and grow within the role.

Skills and Qualifications:

Sales Experience:

Proven experience in a sales role, preferably within the precious metals or financial services industry. Communication Skills: Excellent verbal and written communication skills, with a strong telephone manner.

Resilient & Adaptable:

Ability to handle challenging customer interactions with professionalism and composure.

Multitasker:

Skilled at managing multiple tasks and responsibilities simultaneously in a fast-paced environment with attention to detail.

Exceptional Verbal Communication:

Excellent verbal communication skills, with a strong ability to engage customers both over the phone and face-to-face.

Market Analysis:

Stay informed about market trends and tax implications to offer accurate advice and identify cross-selling and up-selling opportunities.

Technical Proficiency:

Familiarity with Microsoft Excel and other relevant software. Mathematical Skills: Basic maths skills to accurately calculate intrinsic values and premiums for customer quotations. GCSE A-C / 9-4 or equivalent in Maths and English.

Customer Focus:

Strong focus on delivering exceptional customer service and meeting client needs.

Why Join Us?

Living Wage Employer:

We are proud to be a Living Wage Employer, ensuring all our employees receive a fair wage.

Team Bonus:

After passing probation, you'll be eligible for our team bonus scheme.

Staff Recognition:

We value and recognize hard work and dedication through our staff recognition programme.

MediCash:

Enjoy healthcare benefits through MediCash after passing your probation period.

Discount on Metals:

Receive staff discounts on precious metals.

Cycle to Work Scheme:

Take advantage of our cycle-to-work scheme to support a healthier lifestyle.
At Chards, we are dedicated to continuous improvement, collaboration, and upholding the highest standards of integrity. We value individuals who are ethical, detail-oriented, and committed to providing exceptional service to our customers. If you are driven by helping others, make informed investment decisions and take pride in delivering precise and professional service, we'd love to hear from you!

About Us:

Chards Coin & Bullion Dealer is one of the UK's largest and most reputable bullion dealers, boasting over 60 years of industry experience and a remarkable 4,500+ 5-star reviews on Trustpilot. Based in Blackpool, we offer a wide range of investment products, including gold bars, silver bars, coins, and other precious metals. We are committed to excellence, both in our products and in the exceptional service we provide to our customers and employees.

Our Values:

Productivity & Professionalism:

We prioritise working diligently and efficiently, always valuing productivity and high standards over mere presence.

Collaboration, Accountability & Diversity of Thought:

We cultivate a culture of teamwork where responsibility is shared, feedback is constructive, and diverse perspectives are encouraged. We believe in data-driven insights to guide our collaborative efforts, fostering innovation and informed decision-making.

Integrity & Excellence:

We uphold the highest standards in everything we do, delivering on our promises and maintaining respect and professionalism in all interactions. We are committed to avoiding shortcuts and ensuring quality in all our processes.

Continuous Improvement, Positivity & Adaptability:

We embrace a growth mindset, encouraging continuous learning and adapting quickly to new challenges, opportunities, and market trends. Our goal is to consistently improve in all aspects of our work while maintaining a positive attitude.

Confidentiality & Security:

We maintain strict confidentiality regarding business operations, customer information, and security protocols, ensuring the trust and privacy of both our business and our customers.

Honesty & Ethics:

We believe in transparency and uphold the highest ethical standards in all our dealings, ensuring that every customer interaction is guided by integrity and honesty.

Consultative Sales Approach:

Prioritising customer education over hard-sell tactics to build trust and informed decision making.
Job Types: Full-time, Permanent

Pay: 35,000.00-40,000.00 per year

Additional pay:

Bonus scheme
Benefits:

Company pension Cycle to work scheme Free flu jabs Free parking Health & wellbeing programme On-site parking Store discount Work from home
Experience:

Sales management: 2 years (required)
Work Location: Hybrid remote in Blackpool FY4 1RJ