Job Description

Senior Marketing Manager, Exclusive Partners and Casual Dining

Our mission is to be the definitive food company. We are transforming the way the world eats by making food more convenient and accessible. We give people the opportunity to eat what they want, when and where they

The U.K. & Ireland is our domestic and most mature market. Departments include commercial, operations and marketing, and teams in the UK&I partner with global departments such as product, technology and consumer to achieve results for our customers.

The UK&I Marketing Team is responsible for all in-market activity across the full marketing mix building long-term brand growth and shorter term demand generation. Within the current macro climate, Value is an important pillar of our strategy. We work with our agency partners, commercial, regional, product and central marketing teams, and our restaurant and grocery partners, to improve growth through new customer acquisition, driving frequency and retention, and driving our brand awareness and consideration up and down the country.

This is a hybrid role based in our London offices, and you will report into Marketing Director, Grocery and Restaurant Marketing.

The role

As the Senior Marketing Manager in the Grocery and Restaurant Partner Marketing team you will lead the marketing relationship with a designated portfolio of national restaurant groups including Wagamama, Nando\'s, and more. You will support deliveroo in driving consumer awareness of our exclusive partnerships with marketing plans across the full channel mix from TV and Radio, to Digital and CRM.

You will lead a team of two Marketing Associates who are passionate about helping improve our customer funnel, to lead the growth of partners delivery businesses.

Restaurant Partner Marketing - Growth Plans

• You will collaborate and deliver joint business plans with our Casual Dining and Exclusives partners to increase growth for their delivery businesses on our platform
• You will use data and consumer insight to identify win:win opportunities with our partners to grow in important consumer demographics and important locations where there is great mutual opportunity
• You will collaborate with our commercial team to build customer and data-led marketing plans for partners
• You will be \'pitching\' marketing strategy, new ideas and plans to partners, and support our partners and the growth of their delivery channel with their own marketing campaigns
• Manage budgets to improve partners growth
• You will have experience working with internal media rate card to demonstrate the value of deliveroo internal marketing to partners
• Report in external monthly and quarterly MBR\'s on the impact of marketing campaigns for partners
• Management and development of two accomplished Marketing Associates, who will support you to implement partner marketing plans

\'Only on Deliveroo\' Marketing

Build awareness of our exclusive selection of Restaurant partners available on the deliveroo platform

• You will lead our \'Only on deliveroo\' marketing within the UKI Marketing team, including how we accomplish at a national and local level
• You will build strategy out wider \'exclusivity\' communication including how we highlight exclusivity on and off-platform in deliveroo marketing
• You will execute campaigns with support of Marketing Associate, working with teams across the business to influence plans
• You will report on progress of strategic program in Marketing Monthly Business Reviews to broad senior audience

Main Competencies

• You will have 5 or more years experience in Marketing - with Partner Marketing experience
• You will have experience managing at least 1 direct report
• You will be a marketing strategist, able to work with consumer insights and commercial data to understand performance, and build structured narrative around our performance, and build data-led recommendations for marketing
• You will deliver 360 marketing campaigns, with a focus on CRM, Digital and Social channels, a good marketing generalist who can create high impact plans
• You will work on marketing promotional plans i.e. % off or Free Item
• You will co-create and collaborate with our marketing counterparts at the biggest UK Restaurants
• You will represent our partners to internal and external teams such as our Marketing Planning, CRM and social/PR business department, and importantly with our Client Partners and Account Managers to deliver joint business plans for Restaurant partners
• You will have experience at forecasting and managing budgets

Why Deliveroo?

Our mission is to be the definitive food company. We are transforming the way the world eats by making food more convenient and accessible. We give people the opportunity to eat what they want, as they want it.

We are a technology-driven company at the forefront of one of the most expanding industry in the world. We are still a small team, making a very large impact, looking to answer some of the most interesting questions out there. We move fast, value autonomy, and we are always looking for new ideas.

Benefits and Diversity

At Deliveroo we know that people are the heart of the business and we prioritise their welfare. We offer multiple great benefits in areas including health, family, finance, community, convenience, growth, time away and relocation.

We believe a great workplace is one that represents the world we live in and how beautifully diverse it can be. That means we have no judgement when it comes to any one of the things that make you who you are - your gender, race, sexuality, religion or a secret aversion to coriander. All you need is a passion for (most) food and a desire to be part of one of the fastest growing startups in an exciting space

Deliveroo