Job Description

We are seeking a creative and dynamic Social Media Manager to join our team.

This role is pivotal in enhancing our online presence and engaging with our audience across various platforms. The ideal candidate will have a strong background in public relations and social media management, with a passion for storytelling and brand development. You will be responsible for crafting compelling content that resonates with our target audience, ultimately driving engagement and brand loyalty.

We are an independently owned group of modern dental practices, offering high level dentistry across Scotland.

We are Scotland's number 1 provider of Invisalign and offer other services such as teeth whitening, dental implants, composite bonding, porcelain veneers, advanced hygiene treatments, and more.

This is an exciting opportunity to join a growing company and help establish a strong digital presence with excellent engagement with our patients.

Responsibilities

Develop and implement effective social media strategies that align with the company's goals and objectives. Create, curate, and manage published content (images, video, written) across all social media platforms. Monitor, respond to, and engage with followers in a timely manner to foster community interaction. Analyse performance metrics to assess the effectiveness of campaigns and adjust strategies accordingly. Stay up-to-date with the latest trends in social media tools, applications, channels, design, and strategy. Manage public relations efforts by liaising with media outlets and influencers to enhance brand visibility.

Requirements

Proven experience in social media management or public relations, with a portfolio showcasing successful campaigns. Strong understanding of various social media platforms including Facebook, Twitter, Instagram, LinkedIn, and TikTok. Excellent written and verbal communication skills with a keen eye for detail. Ability to work independently as well as collaboratively within a team environment. Proficiency in using social media management tools and analytics software to track performance metrics. Creative mindset with the ability to think outside the box when developing content ideas. If you are passionate about social media and eager to make an impact within our organisation, we would love to hear from you!
If this sounds like an opportunity for you to make an impact, pleae get in touch to discuss the role further.

Job Types: Full-time, Permanent

Pay: 13.00-15.00 per hour

Benefits:

Company events Employee discount
Experience:

Content management: 2 years (required)
Work Location: In person