We have an exciting opportunity to join our team as a Social Media and Digital Content Manager for Vixen & Blush a leading hair extension salon based in central London to manage our social media strategy. You will also work across 2 distinct sister brands.
The ideal candidate will have a deep understanding of social media marketing, digital marketing and brand management with proven results in growing a brands online presence.
The role requires creativity, analytical skills, and the ability to manage relationships effectively while driving engagement across various platforms. The social media and content manager will play a crucial role in enhancing our online presence, establish our aesthetic and foster community engagement.
Community Engagement:
Reactively and proactively communicating with clients. Engage with followers and manage relationships through effective communication strategies.
Social Media Strategy Development:
Develop and implement comprehensive social media strategies that align with overall marketing goals. Liaise directly with our digital marketing agency
Trend Monitoring & Innovation:
Stay on top of emerging social media trends, platform updates, and new features to ensure
Content Creation
: Plan and create content, engage with clients and our styling team to convert opportunities for great content during each working day.
Content Scheduling and Posting
: Create engaging content to post daily across multiple platforms e.g. Instagram, YouTube, Twitter and LinkedIn.
Copywriting
: Write well written captions and conduct proofreading on all content to ensure quality and brand consistency.
Graphic Design:
Create visually appealing graphics using Adobe Creative Suite, including Photoshop and Canva.
Performance Analysis & Optimisation
. Analyse the performance of social media campaigns using tools such as Google Analytics, Meta Insights, and others. Use data-driven insights to make informed recommendations and adjustments to improve results.
Skills
Proficient in social media management tools such as Hootsuite and Preview for scheduling and analytics.
Strong graphic design skills with experience in Adobe Photoshop and Canva
Strong skills in video editing techniques for creating engaging multimedia content
Expertise in content creation tailored for various audiences across different platforms.
Familiarity with branding principles to maintain a cohesive brand voice across all channels.
Ability to conduct social media marketing campaigns that drive engagement and conversions.
Strong relationship management skills to foster community engagement.
Experience in photography and videography to enhance visual storytelling capabilities.
Understanding of public relations strategies to enhance brand reputation.
Job Type: Full-time
Pay: 40,000.00-42,500.00 per year
Work Location: In person
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