At Gardeners Dream, we believe everyone deserves a garden they can be proud of. As one of the UK's leading online garden centres, we ship over 2,000 varieties of plants, trees, and gardening essentials directly to the doors of green-fingered enthusiasts across the country. From vibrant indoor house plants to professional-grade lawn care, our mission is to make gardening accessible, inspiring, and successful for everyone.
The Role
We are looking for a creative and strategic
Social Media Manager
to join our team for an 18-month maternity cover. This is a pivotal role during a busy period of growth. You will be the voice of Gardeners Dream across all organic social platforms, responsible for nurturing our community of followers and driving brand awareness through beautiful, educational, and engaging content.
You will manage our organic social presence--from seasonal campaign planning (like our main Spring/Summer activity and Christmas tree seasons) to daily community management and performance reporting.
Our ideal candidate will bring non stop creative ideas and a strong drive to create filming locations both on and off site. A genuine passion for gardening or plants is not essential, just a keen interest in the topic and willingness to learn in order to produce in depth content that gardeners of all skill levels will love.
There will be plenty of support from the wider marketing team & leadership team to help you settle into the role. All paid activity will be handled by other team members, this role is purely focused on organic growth & community engagement.
Key Responsibilities
Organic Content Strategy & Execution:
Develop and implement a social media roadmap that aligns with our seasonal horticultural calendar.
Content Creation:
Produce high-quality, thumb-stopping content including Reels, TikToks, and photography. You'll be comfortable "getting your hands dirty" in the garden to film tutorials or showcase new arrivals.
Community Engagement:
Foster a positive, helpful community by responding to comments, sharing user-generated content, and answering gardening queries.
Influencer Partnerships:
Jointly manage existing relationships and identify new gardening influencers and brand ambassadors for collaborations.
Reporting:
Track KPIs and provide monthly reports on engagement, growth, and creative performance
Requirements
Experience:
2+ years in social media management, ideally within e-commerce or the lifestyle/outdoor sector.
Horticultural Knowledge:
A genuine passion for plants and gardening is a huge plus but not essential.
Technical Skills:
Proficiency in Canva, Adobe Creative Suite, and social scheduling tools.
Communication:
Exceptional copywriting skills with a friendly, expert, and inspiring tone of voice.
Adaptability:
Ability to manage the fast-paced nature of seasonal retail, weather and location sourcing
UK Resident
Ability to commute to Kilsyth 2/3 days per week
Why Join Us?
Fast growing business with permanent role & career development opportunities as we continue to add to the team.
A vibrant, supportive team environment.
Office surrounded by flowers and plants
Staff discount on our massive range of plants and garden gear.
Work with a brand that brings joy and greenery to thousands of homes.
29 days annual leave.
Free onsite parking.
How to Apply
Please use the application process below to attach your CV, Cover Letter and a brief portfolio (or links to accounts you have managed)
Application Deadline:
February 18, 2026
Job Types: Full-time, Fixed term contract
Contract length: 18 months
Benefits:
Company pension
Employee discount
On-site parking
Sick pay
Work from home
Work Location: Hybrid remote in Glasgow G65 9BX
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