Job Description

Overview

We are seeking a dynamic and creative Social Media Manager to oversee and enhance our company's online presence across various digital platforms. The successful candidate will play a pivotal role in shaping our brand image, engaging with our community, and driving strategic communication efforts. This paid position offers an exciting opportunity for individuals passionate about digital marketing, public relations, and social media management to contribute to our organisation's growth and visibility.

This is a hands-on, creative, and analytical role suited to someone who can work independently, manage multiple projects simultaneously, and bring structure, consistency, and energy to our digital presence.

Brand & Content Management

Develop and deliver engaging social media content calendars for both our own brand and client brands. Create and manage high-quality, on-brand posts, stories, and campaigns across platforms (Instagram, Facebook, LinkedIn, TikTok, and others as relevant). Ensure all activity aligns with each brand's tone of voice, visual identity, and strategic goals. Support the creation of campaign assets (graphics, video, short-form content) -- liaising with design, photography, and e-commerce teams as needed.

Strategy & Planning

Plan and schedule content using social media management tools (e.g. Meta Business Suite, Later, Hootsuite, or similar). Contribute to campaign planning and seasonal promotions in collaboration with the Head of Growth and external agencies. Track and interpret social trends and emerging platform features to keep our brands relevant and visible.

Engagement & Community

Monitor comments, messages, and tagged content, ensuring timely and professional engagement with followers. Identify opportunities to grow audience reach and community engagement through partnerships, influencer activity, and collaborations.

Performance & Reporting

Analyse social media performance metrics -- reach, engagement, growth, CTR, and conversions. Prepare monthly reports highlighting key learnings, content performance, and areas for improvement. Use data insights to continuously optimise content strategy and posting schedules.

Collaboration & Initiative

Work closely with e-commerce and marketing teams to support product launches, campaigns, and seasonal content. Take initiative in proposing new ideas, campaigns, or improvements to increase visibility and sales. Manage social media tasks independently, ensuring quality, consistency, and timely delivery without requiring close supervision.

Skills & Experience

Essential:

Minimum

5+ years' experience

managing social media channels in a professional capacity (in-house or agency). Proven ability to plan, create, and deliver content across multiple social platforms. Ability to manage content across multiple accounts and brands. Strong copywriting and visual communication skills with attention to brand tone and storytelling. Confident using scheduling, analytics, and content tools (Meta Suite, Canva, Later, etc.). Organised, proactive, and able to manage multiple brands and deadlines effectively. Analytical mindset - able to interpret performance data and adjust strategies accordingly.

Desirable:

Experience in e-commerce, Food & Beverage or FMCG brand environments. Basic graphic design or video editing skills (e.g. Canva, CapCut, Adobe Express). Familiarity with paid social campaign management and influencer coordination.

What Success Looks Like

Consistent, high-quality content delivery across all social platforms. Measurable audience growth and engagement for both in-house and client brands. Proactive contribution to marketing campaigns and creative development. Clear, actionable reporting and insights that feed into wider growth plans.
Job Type: Full-time

Pay: 24,420.00-49,901.21 per year

Benefits:

Additional leave Company events Company pension Flexitime Health & wellbeing programme Life insurance On-site parking Private dental insurance Private medical insurance Work from home
Ability to commute/relocate:

Wateringbury ME18: reliably commute or plan to relocate before starting work (required)
Application question(s):

Do you have experience with CPG or FMCG Product marketing?
Experience:

Social media management: 3 years (required)
Work Location: In person