Job Description

Get Curious, Nurture Others, Create Wow

Join our team at Ashorne Hill, where every day is an opportunity to cultivate potential and inspire transformation in a serene natural setting. As part of our team, you'll play a pivotal role in ensuring every experience is engaging and memorable, by fostering an environment where curiosity thrives and learning flourishes.

Ashorne Hill is a unique learning and development venue set in the heart of Warwickshire. We specialise in venue-based residential programmes, meetings, and events providing exceptional environments that support leadership, team development, and organisational growth.

Role Summary

We are looking for an experienced and commercially minded Sales Manager to lead and develop our Sales team, drive revenue growth, and support the delivery of our venue sales strategy. This role is both strategic and hands-on balancing leadership with active involvement in client development, forecasting, and sales performance management.

The ideal candidate will bring proven experience in managing a sales team, a deep understanding of B2B venue sales, and the ability to engage confidently with data, systems, and cross-functional stakeholders. Experience with

KX

is highly desirable.

Key Responsibilities

Team Leadership & Culture

Lead, coach, and inspire a high-performing Sales team Conduct regular 1:1s, performance reviews, and development conversations Set clear goals, expectations, and support a culture of accountability and excellence Collaborate across departments to ensure seamless client delivery

Sales Strategy & Account Management

Deliver revenue targets across B&B, residential, meeting, and event bookings Proactively develop new business and nurture existing client relationships Conduct account reviews, identify growth opportunities, and support rate strategy Monitor pipeline performance and ensure conversion metrics are tracked and improved

Revenue & Forecasting

Contribute to monthly revenue forecasts and annual budget planning Lead the Sales team's input into weekly BOB (Business on the Books) reviews Monitor booking pace, pick-up trends, and lost business data to inform actions Support meeting room and accommodation yield decisions Conduct weekly audits of sales data and pipeline reporting to ensure accuracy and alignment with key performance metrics Encourage a proactive sales mindset across the team, with a focus on upselling and maximising additional revenue opportunities

System & Process Ownership

Be a subject matter expert in KX and ensure consistent, accurate usage across the team Maintain structured processes around enquiry management, reporting, and handovers Ensure data accuracy across proposals, contracts, and CRM inputs

Market & Competitor Insight

Maintain awareness of industry trends, competitor pricing, and customer expectations Use market intelligence to inform strategy and recommend proactive sales approaches

Experience & Skills Required

Proven experience leading a successful sales team in a venue, hospitality, or events-based environment Strong understanding of commercial KPIs including revenue forecasting, BOB, and yield Hands-on experience with KX or similar venue management systems Ability to analyse data and translate insight into action Confident communicator, with experience managing senior client relationships A natural leader who leads by example and builds team capability Highly organised, with strong attention to detail and process consistency Passionate about delivering exceptional customer experiences, with a genuine interest in client success

What we offer:

Profit related Bonus for all staff.

Pension provided. Ashorne double % paid in by employees

Employee's life is insured as soon as they start working for Ashorne Hill.

Employee Assisted Programme

Employee referral scheme, recommend someone you know and earn a one of 300 payment. T&C's apply

A commitment to sustainability & Wellbeing, with mental health champions through the organisation.

- Comprehensive benefits platform engaging our teams through recognition and wellbeing

22 days holiday per year rising to 27 days over 5 years, plus 8 bank holidays. Option to move 8 days holiday from each financial year.

Meal provided if you are working full time.

Free use of leisure facilities: gym, sauna, and tennis courts.

Job Types: Full-time, Permanent

Pay: 38,000.00-42,000.00 per year

Additional pay:

Bonus scheme
Benefits:

Company events Company pension Discounted or free food Employee discount Gym membership Health & wellbeing programme Life insurance On-site gym On-site parking Paid volunteer time Referral programme
Schedule:

Monday to Friday No weekends
Ability to commute/relocate:

Leamington Spa: reliably commute or plan to relocate before starting work (required)
Work Location: In person

Reference ID: Sales Manager