Digital Marketing Strategist

Colchester, ENG, GB, United Kingdom

Job Description

iSite are a fast-growing digital agency that delivers innovative and data-driven content solutions for clients across various industries. We are looking for a Marketing Strategist with a big focus on social content, who can help our clients navigate algorithms, predict trends and maximise their content's impact across multiple platforms.

About the Role



This role is for someone with a deep understanding of audience behaviors, who knows how to translate platform changes into actionable strategies and can advise clients on everything from TikTok virality to YouTube searchability. The ideal candidate will be able to blend creativity with data-driven decision-making, spot opportunities before they peak and ensure our clients stay ahead of the curve.

Key Responsibilities



Develop and implement tailored social strategies

that help brands grow their reach and engagement.

Analyse platform algorithms and updates,

ensuring clients are optimising their content for discoverability and performance.

Stay ahead of trends

you'll identify what's next and advise clients on how to engage in a way that fits their brand.

Provide expert guidance on content formats

short-form for TikTok, long-form for YouTube, and everything in between.

Use SEO and keyword research

to inform YouTube content, ensuring videos rank for high-intent search queries.

Interpret analytics and performance data

, refining strategies based on engagement, watch time, and conversion metrics.

Work closely with content creators and production teams

, ensuring output is both creative and strategically sound.

Advise on emerging platforms and tools

, from AI-powered social features to new content formats.

What We're Looking For



Extensive platform knowledge

you understand how content succeeds on TikTok, Instagram, YouTube, and Facebook.

A strategic thinker

able to translate complex digital trends into clear, actionable plans for clients.

Data-led but creative

you know how to use insights to shape compelling storytelling.

Client-facing experience

comfortable advising brands, presenting strategies, and justifying decisions with evidence.

SEO expertise

able to identify key search terms and optimise YouTube videos for discovery.

Strong grasp of audience behavior

from Gen Z's scrolling habits to how professionals engage with educational content.

Proven experience managing organic content strategies

understanding how organic and paid work together is a bonus.

Location

:

Colchester

Full time / office based

Job Type: Full-time

Benefits:

Company pension On-site parking
Ability to commute/relocate:

Colchester CO3 8AB: reliably commute or plan to relocate before starting work (required)
Application question(s):

Can you tell us about any additional skills or experience you may have that might be helpful in this role?
Work authorisation:

United Kingdom (required)
Work Location: In person

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Job Detail

  • Job Id
    JD3841994
  • Industry
    Not mentioned
  • Total Positions
    1
  • Job Type:
    Full Time
  • Salary:
    Not mentioned
  • Employment Status
    Permanent
  • Job Location
    Colchester, ENG, GB, United Kingdom
  • Education
    Not mentioned